FSpS:bp920 Commercialization of Sport Owi - Course Information

bp920 Commercialization of Sport Owing to Media

Extent and Intensity

0/1. 1 credit(s). Type of Completion: z (credit).

Teacher(s)

Mgr. Martin Sebera, Ph.D. (lecturer)

Guaranteed by

Mgr. Martin Sebera, Ph.D.

Timetable of Seminar Groups

bp920/1: Thu 14:00–14:45 U227, M. Sebera

Course Enrolment Limitations

The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 20 student(s).
Current registration and enrolment status: enrolled: 0/20, only registered: 0/20

fields of study / plans the course is directly associated with

• Animator of Movement Activities (programme FSpS, B-BI)
• Animator of Movement Activities (programme FSpS, B-FY)
• Animator of Movement Activities (programme FSpS, B-GE)
• Animator of Movement Activities (programme FSpS, B-GK)
• Animator of Movement Activities (programme FSpS, B-CH)
• Animator of Movement Activities (programme FSpS, B-MA)
• Animator of Movement Activities (programme FSpS, B-TV)
• Animator of Sport Activities (programme FSpS, B-TV)
• Regeneration and Nutrition in Sport (programme FSpS, B-TV)
• Physical Education and Sport (programme FSpS, B-TV)
• Physical Education and Sport (programme FSpS, B-TV, specialization Management of Tourist Trade)
• Physical Education and Sport (programme FSpS, B-TV, specialization Regeneration and Nutrition in Sport)
• Physical Education and Sport (programme FSpS, B-TV, specialization Coaching)
• Physical Education and Sport (programme FSpS, N-TV)
• Upper Secondary School Teacher Training in Physical Education (programme FSpS, M-TV)
• Lower and Upper Secondary School Teacher Training in Physical Education (programme FSpS, N-TV) (2)
• Lower and Upper Secondary School Teacher Training in Physical Education (programme FSpS, N-TV, specialization Trenérství)
• Lower and Upper Secondary School Teacher Training in Physical Education (programme FSpS, N-TV, specialization Sports Education)
• Lower Secondary School Teacher Training in Physical Education (programme FSpS, M-TV)

Course objectives

Course contains basic informations from area of commercialism and business in television sport

Syllabus

• Genesis of sport Starts of sport in TV TV sport Motives of TV sport Mental motives of TV sport Rational motives of TV sport Effects of TV sport Design of TV sport Typology of TV sport Modernizing of TV sport Entertainment a infotainment Implementation of dual system Financial axis of TV sport Evolution of broadcast rights Financial axis sport-business Business sports mechanism

Assessment methods (in Czech)

Esej Essay

Language of instruction

Czech

Further Comments

Study Materials

• Enrolment Statistics (Spring 2007, recent)
  
• Permalink: https://is.muni.cz/course/fsps/spring2007/bp920