ZURb1606 Urban communication

Faculty of Social Studies
Autumn 2020
Extent and Intensity
1/1/0. 4 credit(s). Type of Completion: zk (examination).
Teacher(s)
Tae-Sik Kim, Ph.D. (lecturer)
Guaranteed by
Tae-Sik Kim, Ph.D.
Department of Media Studies and Journalism – Faculty of Social Studies
Contact Person: Ing. Bc. Pavlína Brabcová
Supplier department: Department of Media Studies and Journalism – Faculty of Social Studies
Timetable
Wed 16:00–17:40 AVC
Prerequisites (in Czech)
! ZUR393s Urban Communication
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 20 student(s).
Current registration and enrolment status: enrolled: 0/20, only registered: 0/20
fields of study / plans the course is directly associated with
Course objectives
This course examines communication patterns in the urban environment. A city is a typical interdisciplinary space where humans, technologies, and cultures interactively form a variety of communicative actions. Grounded in the understanding of the role of urban space as media, this course looks closely at how urban spaces represent (are represented by) everyday communications. This course covers a variety of issues in urban communication, ranging from urban branding to neoliberal exclusion in urban space. Throughout the course, students will discuss how urban spaces connect/disconnect/reconnect people. By reading a variety of research articles assigned in the course and participating in class discussions, students learn to widen their perspectives on urban space, society, and communication and to develop their own research projects focusing on communicative activities in the urban environment.  Comprehend the role of urban space as media.  Develop strategic ways of thinking to improve urban communicative capability.  Review and analyze a variety of research articles on urban communication.  Find important themes and methods of urban research.  Lead insightful discussions.  Develop a research project by applying sociocultural experiences.
Syllabus
  • Week 1. Course introduction Week 2. Urban Communication: Theories and Practices Week 3. Theme 1. Fieldwork - Fieldwork 1. Brno’s Communicative Space Week 4. Fieldwork 2. Brno’s Un-Communicative Space Week 5. Fieldwork 3. Brno’s Collective Memory Week 6. Individual Fieldwork: Brno as a Medium Week 7. Theme 2. Urban Representation – 1) Urban Semiotics Week 8. 2) Urban Borders Week 9. Film Screening “Urbanised” Week 10. Theme 3. Branding Cities Week 11. 2) Branding Sustainability Week 12: 3) Creating Story Week 13. Class Conference
Teaching methods
The format of the course is a combination of brief lectures and controlled discussions of various assigned readings. All students are expected to read all articles assigned and to develop appropriate discussion questions. Each student is a class leader for an assigned week. Fieldwork is an main method of this course. Students should develop their own fieldwork project under the instructor’s supervision.
Assessment methods
Attendance (100 – 3 Unexcused Absences will lead to loss of credit) 3 Small Papers (100 x 3 = 300) 1. Position paper on Week 7&8 Seminars (Due - Midnight 7. Nov) 2. Movie Critic (Due – Midnight 21. Nov) 3. Position paper on Week 10, 11, & 12 Seminars (Due -Midnight 12. Nov) One Class Leader Project (100) Group Fieldwork (500, Work with 3-4 Colleagues, 1 Midterm Report, 1 Final Report) Total: 1000 A: 900-1000 B: 800-899 C: 700-799 D: 600-699 E: 500-599 F: -499
Language of instruction
English
Further Comments
Study Materials
The course is taught annually.
The course is also listed under the following terms Autumn 2019.
  • Enrolment Statistics (recent)
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