Digital Marketing and Novel Marketing Techniques
Ing. Dušan Mladenovič, Ph.D.
Digital Marketing and Novel Marketing Techniques
Ing. Dušan Mladenovič, Ph.D.
Digital Marketing and Novel Marketing Techniques
Info
Course
Term
Spring 2023

Dear student,

Welcome to the interactive syllabus for the Digital Marketing and Novel Marketing Techniques course.

Please consult these pages before escalating further. we gave our best, to sum up, the major points in the most comprehensive and straightforward way I eventually could have.

Best,
Dušan Mladenović

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Organizatinal Instructions to the Course
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Teacher recommends to study from 7/2/2022 to 15/6/2022.
Shortcuts
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Teacher recommends to study from 14/2/2022 to 15/6/2022.
Bonus Materials
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16
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Teacher recommends to study from 14/2/2022 to 15/6/2022.
D1 - Digital Marketing Strategy & Market Research
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D2 - Keywords Analysis & SEO
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D3 - Basics of Online Advertising and Search Advertising
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D4 - Content Marketing & Copywriting
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D5 - Email Marketing
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D6 - Social Media Strategies and Channels
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D7 - Electronic Word of Mouth User Experience (UX)
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D9 - Cellulographics
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Please note that the list of topics and their sequence may be subject to short-term changes. 

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