Unit 6 – Revision


Grammar

1 Write the verb in brackets as a gerund or an infinitive.

1    This trend is expected _______________ (continue) over the next six months.

2    Nicole Kidman, after already _________________ (receive) a reported $5 million for her
advertising work, has just signed another lucrative contract.

3    _________________ (spend) on mobile phones has reached a record high this year.

4    We encourage feedback by ________________ (invite) customers to fill in this form.

5    They plan _____________ (bid) for a share in this.

6    It’s a highly effective way of ________________ (reach) a new type of customer.

7    We would be willing _______________ (consider) any offer from our client.

8    Would you like ______________ (join) us for dinner?


Vocabulary

2 Write one of these verbs in each sentence:

target   draw   waste   endorse   sign   sponsor   range   pose   run   project   make   achieve


1    We need to __________ a new audience.

2    Alternatives to straightforward advertising __________ from public relations to direct mail.

3    Cigarette companies aren’t allowed to __________ sports events in my country.

4    The image they try to __________ is one of excitement and strength.

5    This media company __________ commercials for all the big names.

6    Can you __________ this advert in next Tuesday’s edition?

7    How about we __________ Britney Spears up to do this advert?

8    We always __________ half our advertising budget but we don’t know which half.

9    I think a product demonstration would __________ more attention that a poster.

10   Reaching the male customers aged about twenty would __________ a real challenge.

11   I think we’ll __________ the best results with a mailshot.

12   We’ve asked Tiger Woods to __________ our new model.