Strategic Frame



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(C) J. Plamínek

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}The company can multiple its income twice
◦The interest of quality and bio wine is growing
◦The communication channels are able to multiply the ways of communication
◦The business of the company is stable

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}After 5 years
◦2 x more stabile customers
◦Established IT communication chanells
◦To be a leader / one of the most important producers of bio quality wine

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}To interconnect people and nature
}


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}Values
◦Family links
–The family is part of the nature and environment
–The customers are the part of our family
◦We produce in a harmony with the nature, not with the chemicals
}Rules
◦The ways of communication
◦The ways of leadership
}

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}Use SWOT strategies to find a right way
}Describe
◦Markets
◦Customers
◦Competitive advantages