MW Sept 2014 Topic – WHAT? Objective – YOU SHOULD Book Ref. – READ! Project – DO! Evaluation – CAN YOU? Understand the importance of quantity and quality of inlinks p59 - 64 DO the Link Wheel Project – see the Specification. It is COMPULSORY to earn credits for this course. Can you describe how to build a Link Wheel, using white hat technology? To be able to write key-phrase centred, readable content p64 - 70 Write the keyphrase-rich copy for the car ad – see question towards end of Content Can you write a keyphrase rich piece of content? Improve an exisiting piece of copy? Grid – Module d Inlinks & Keywords d-WebVisSE-7-GridCOPYRIGHT: Melius Weideman 2014 Inlinks Keywords