Sample Answers from “Inlink Architecture” slide, Module e
The blue underlined links are the backlinks (incoming links to
the website), the blue text is the anchor text and the green
urls are the destination that the hyperlink takes someone
who clicks on it.
The blue links in Column One illustrate the back links to the
website, while the blue text and green URLS in Column Two
demonstrate the link text used by the backlinks to link back to
your website. In Column Two we can see the anchor text and
URL – the anchor text is the visible component of the
hyperlink, while the URL is the location which the backlink
links to, when clicked by the user.