Topic –
WHAT?
Objective –
YOU SHOULD
Book Ref.
– READ!
Projects– DO!
Evaluation – CAN
YOU?
To see all the Whitehat
techniques as an
approach to SEO
CH3: p59 - 99
Download Thesis: (2011); “The crossover point…”
From the Thesis: what is the typical indexing time you
can expect from a search engine crawler? : What are
the blackhat techniques noted here?
Can you ID the Whitehat
techniques, and the highest
ranked 5, and know how to
use them?
To know the Blackhat
techniques, and how to
avoid using them
CH4: p101 – 138
CH5: p139 – 147
Download Poster: (2011); “Cloaking on Google’s…”
From the Poster: What Is the conclusion on algorithms
finding cloaking?
Can you ID the Blackhat
techniques, and the highest
ranked 5, and know how to
avoid them?
Grid – Module f
Whitehat vs Blackhat MW Sept 2014
f-WebVisSE-7-GridCOPYRIGHT: Melius Weideman 2014
Whitehat
Blackhat