Who's who in Usability [ Is a Proposed Twitter Algorithm the Death of "Real Time" on the Social Platform? Jessica Lee, September 5,2014 2 Comments S+1 |{fiÖ] [»Tweet] {4I6 H Like At the Citi Global Technology Conference in New York, Twitter's chief financial officer (CFO) Anthony Noto discussed what's on the horizon for Twitter in 2015 - and a new Twitter timeline is nnPftfthP initiative From a Wail Street Journal (WSJ) report, Noto was quoted as saying the reverse chronological order of content that Twitter is known for "isn't tne most relevant experience for a user." But could this move have huge implications for real-time marketing and publishing on Twitter, and will people welcome it with open arms? /-\ Recently, Twitter began tinkering with the feed by featuring content that users didn't sign up for, and. according to reports, reactions were mixed. For the uninitiated, this new function would surface favorite tweets from accounts a user follows; in other words, if a user you follow 'Tavorited" a tweet, it would end up in your Twitter feed. From MediaBistro.com: The move wasn't popular, and the reaction became even more severe when the experiment became an actual feature. Subsequently, Twitter updated its policy to better explain "What's a Twitter timeline?" - specifically, it's now a place where they (Twitter) can add content to your timeline that it deems popular or relevant. Nearly A Year Later, Are We Finally GoingToGetA Penguin Update Refresh? Google expects Penguin 3.0 to launch within the 2014 year. Barry Schwartz on September 12, 2014 at 9:01 am Th 22 days from now. it will be the year anniversary of the release of the fifth update to Google';: Penguin algorithm, code-named Penguin 2.1. As you can imagine, waiting 11 months and 8 days can be excruciating for those who were negatively impacted by the punitive algorithm. They've likely by now cleaned up their links but they are still sitting and hoping their businesses ^survive to see an improvement when Google unleashes the next Penguin update. ^ Well, it might not be too far off. Google's John Mueller said on a Google Hangout this morning Itnat ne expects penguin a.u. wnicn would tie trie btn retresn, to nappen witnin tne ^ui 4 year!In fact, John said "I am pretty confident we will have something in the reasonable future." What is the "reasonable future"? At this point, it is not reasonable to go 11+ months without a refresh, but if I had to guess, I'd hope to see one before the anniversary. I think that would be reasonable at this point in time. But your guess is as good as mine. We thought we saw Penguin updates before, but Google told us it was not a Penguin update. I definitely believe Google has been testing Penguin updates in the live index but again, they have not fully released it yet. Penguin 3.0 is expected to be a major update, making the algorithm more capable of running' more frequently so that those impacted wouldn't have to wait too long before seeing a refresh| Something like how Panda is now run monthly. Google has told us their efforts to update the Penguin algorithm have been met with many challenges. But it seems like we are finally getting to a point where we will see a refresh of Penguin really soon. How to Speed Up the Link-Building Process Matt Morgan, September 12,2014 3 Comments g+1 ](TT| * Tweet :2&i Zi Like 51 (jtfr SEO Evolution: Sell, Discover, Deliver &. Report on Highly Converting Keywords by Krista La Riviere, o Shift 6 Link-building has been a tried-and-true SEO strategy for years, but there are still many experts practicing this technique who aren't aware of all the tools available to assist them in their efforts. Because the effects of the link-building process takes time to actually become visible in search engine results, it can be a struggle for marketing directors and SEO companies to show proof to a client that their investment is well worth the wait. However, utilizing Google Webmaster Tools means that the normal time spent playing the waiting game for your content to be revealed to ^earchers can be cut down significantly. In a previous article, "Index Your Content Faster With the Fetch as Google Tool/ I explained how to submit new Web pages and blog posts published on a website you own to the Google index in a matter of minutes instead of waiting days, weeks, or months for Googlebot to crawl the page and show up in the search results. While the Fetch as Google tool is great for content you own, it only allows URLs to be submitted to the index under the domain name you can verify with Google Webmaster Tools. So, what about all that other great content you have out there on sites that you can't verify? Well, luckily, there seems to be a solution for that, too. Below you'll see my latest experiment where I've tested out various ways to submit external content to the Google index to speed up our guest blogging and link-building efforts. J The waiting 301 redirect game Google's Crawl Tool New App-Based Search Engine Startup Relcy Tries to Reset SEO Dan Crista, July 22,2014 4 Comments S+1 I {as] |yTweet|{Í6Ô] I {ill What if I told you that the future of SEO didn't include Google? That might sound crazy, but it could just happen thanks to a well-funded, San Francisco-based startup called Relcy. What is Relcy? ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^ The team behind Relcy has been working in stealth mode for months, and has successfully raised $9 millionin venture capital. The idea behind Relcy is to index and rank the content stored within apps on your phone, giving you the ability to search content across all your 3pps, which the major search engines, like Google, can't access. How Relcy Works Without divulging the deep detail on the inner workings of their groundbreaking project, Satapathy talks about how his team has built a knowledge graph of millions of entities within all manner of applications. They then use a technology similar to PageRank to score the entities for ranking. All of this is supported by a linked knowledge graph comprising hundreds of millions of real-world entities, with richer data quality and better accuracy in supporting predictive computing and search. For a user this means one single search bar or entry point to seamlessly search and browse through the content inside apps (like they do on the web} — and going straight into the specific results inside apps. It sounds like Relcy has some sort of mobile app crawler that extracts and categorizes data from an apps into entities. It then maps the relationship between entities, creating a graph. Then an [algorithm looks at citation signals across apps to determine an entity's importance. Past Winners c.Vab 2014 RECM 2 Women Ariane Kleinhans E3~ Switzerland Annika Langvad 12 Denmark Topeak-Ergon Racing Robert M en n en H Germany Men Kristián Hynek Czech Republic BETCH.nl Superior Meerendal Bart Brentjens S Netherlands Masters Abraao Azevedo H Brazil Synergy Yannick Lincoln Mixed Aurélie Halbwachs 2013 Sorgo.info Bartl Bucher Switzerland Grand Masters Heinz Zoerweg m Austria Erergas Yolande Speedy B South Africa Women Catherine Williamson ^ England Burry Stander - SONGO Christoph Sauser Switzerland Men Jaroslav Kulhavý Ik* Czech Republic Bridge Nico Pfitzenmaier B Germany Masters Abraao Azevedo H Brazil RE: CM Erik Kleinhans B South Africa Mixed Ariane Kleinhans Switzerland 2011 USN Sally Bigh am ^ England Women Karien van Jaarsveld 9 South Africa 360N E- SO N G 0-SPECIALIZ ED Christoph Sauser ES" Switzerland Men Burry Stander H South Africa juwi Carsten Bresser H Germany Masters Udo Boelts H Germany Wheeler - BiXS Barti Bucher Zy Switzerland Mixed Esther Suss Switzerland 2010 Rothaus-CUBE Kristine Nüergaard hS Denmark Wonnen Anna-sofie Noergaard 55 Denmark Bulls 1 Men Karl Platt H Germany Stefan Sa hm W Germany - Cycle lab Toyota Snan Wilson South Africa Masters Andrew Mclean South Africa MTN Business Qhubeka Yolande Speedy South Africa Mixed Paul Cordes South Africa Dangerous picture ahead....