INTERNAL PA PREPARATION/ ORGANISATION GOVERNMENT/BOARD FOR: FACILITIES APPROVAL SHORT LIST (STRATEGY) MANDATE CENTRAL PA-DESK FOR: LONG LIST, DESK INTAKE DRAFTING SHORT LIST BUILDING SUFFICIENT CONSENSUS AD-HOC TEAMS (OTHER STAFF, EXPERTS) BRIEFING/ DEBRIEFING TEAM MEMBERS INFORMATION BASE (INTRANET) ARENA ANALYSIS (& ACTION) ALLIES (COALITION MAKING) OPPONENTS (DIVIDE) INTERESTS (AT ISSUE: NEGOTIATE) LOBBY PLANNING, SCENARIOS SELECTION ‘BEST PRACTICES’ FEEDBACK TO BOARD LOCAL PA-DESK FOR: MONITORING ISSUES, STAKEHOLDERS IMPLEMENTATION ‘BEST PRACTICES’ FINE-TUNING ON THE SPOT FEEDBACK TO CENTRAL DESK ‘DIPLOMATIC’ BEHAVIOUR INFORMAL > SEMI FORMAL > FORMAL EARLY > LATE INDIRECT > DIRECT SILENTLY > NOISY ‘GENTLY’: SUPPLYING > DEMANDING