lis QUALITATIVE RESEARCH IN SOCIOLOGY EXERCISE 5.1 w OBJECTIVE: To apply narrative analysis to understanding how personal stories are constructed. DESCRIPTION: Write a one-page essay about hov/ to be a good student or a 'good____' (you can fill in the blank with a social position of your choice. like 'friend.- 'son,' or 'daughter'). Exchange your essay with a classmate who has written a similar piece. Ask her or him to analyze your work in terms of its narrative composition (see Gubrium and Hoistein's research in this chapter). Do the same with your partner's paper. Compare the two analyses. Do you see any similarities or differences between the findings from the two analyses? Do they vary in terms of their footings or linkages? EXERCISE 5.2 OBJECTIVE: To apply conversation analysis techniques to understanding how media accounts are constructed. DESCRIPTION: Watch an interview with a politician on a TV news program (you may wish to tape the program on your VCR or record it on an audio-cassette). Pay attention to the interviewer's 'footing* or the position from which he or she asks questions (see dayman's research discussed earlier in this chapter). Does he or she attribute controversial statements to a third party {e.g., 'It has been said by the critics that....')? Also, consider the interviewee's responses. Does the interviewee answer every question or refuse to address some? Are there many pauses in the give-and-take and do these pauses encourage the other person to elaborate on what they are saying? Who is more likely to interrupt the other speaker? After answering these questions, consider how the conversation could have proceeded differently. For example, what if the interviewer asked questions in the first person (e.g.. 'I think you ...')? Or what if the interviewee did not wait for questions and simply made statements of his or her own choosing? You could write your own script of such an interview and compare it with the original to explore the different types of social order that they reflect. EXERCISE 5.3 OBJECTIVE: To encourage students' to evaluate the pros and cons of various methods of data analysis. DESCRIPTION: Ask a couple if they are willing to participate in an interview about their relationship. Ask them to tell you the story of hov/ they first met. With the couple's permission, tape-record and transcribe the interview. Analyze the results using one of the orientations discussed in this chapter. Explain your rationale for choosing a particular method and compare its relative weaknesses and strengths with the others discussed in this chapter. '» Writiru The basics of writing 120 Audience 120 Momentum 120 Writing as an ongoing practice 121 Knowing whůt not to write 122 Proofreading 122 Writing a research paper 123 Trie quantitative approach 123 The qualitative approach 124 Styles ol presenting qualitative research papers 125 Standard model 126 Themat'cally organized model 127 Story-driven modefs 128 Three points about writing research papers 129 ChaptersSummary 130 Suggested readings 131 Exercises 131 Arguably, we are all wricers. Letcers or emails ro friends, memos for our work colleagues, or e'en grocery lists arc all forms of writing. The act of writing, then, is something tliat all literate people engage in almost daily. However, when it comes to writing research reports, we tend to become afraid and uncomfortable. We put ofF assigjuiienrs for weeks and reluctantly turd our attention co the task of writing hours before the work is due. I hope this chapter will help reduce this fear of writing by offering concrete strategies for thinking about and producing qualitative research papers. The chapter begins with a general discussion of writing. I then review the similarities and differences between producing qualitative and quantitative research reports. Most of the chapter is devoted to the different ways in which qualitative data and findings can be represented. 120 QUALITATIVE RESEARCH IN SOCIOLOGY The basics of writing •no* Writing is typically thought or.ua uni. WRITING 127 them and under what circumstances. On the other hand, a researcher who does survey-style, closed-ended interviews is unlikely to put as much emphasis on the secting. For chis kind of researcher, the discussion of mechods will be mostly about what questions were asked from how many people. A general guide for writing the methods section is to provide enough detail for other researchers to replicate your study if they so choose. The analysis follows next Aho referred to as the tcsults or the findings, this sccnon presents your data and its interpretation with the goal of providing answers to these questions: 1 What is the empirical evidence for this scudy? 2 What social proceuei ire revealed by the data? y How does it support the researchers claims about a particular sociological topic or process? As discussed in Chapter 5. in qualitative research, chere are many ways of analyzing data. Irrespective of the type of analysis you conduct, in reporting your findings you should draw clear, logical connections between the empirical data and your interpretations. 13o not assume that your readers share your point of view. Take them by the hand, so to speak, and walk ihcm through che data. Refer to the data js much .is possible to support your argument! without overwhelming your readers with large, under-analyzed excerpts. The last part of a typical research paper is the conclusion or the discussion. This section should include the following: 1 A brief summary of your project (the research question, mechods, and Gildings) 2 The social or political implications of your findings (I.e.. how will your study be of interest co ordinary people or policymakers?) 3 Ways in which you would improve your study if you had more tune and money. To put it simply, the conclusion states:'This is what 1 said I was going to do, this is how I did it, and these were the findings. If 1 had the time and the resources to do it over, chese are the changes I would make to my research design.' Most other styles ot writing research papers are sanations of this standard theme. What changes is the style of writing and the degree of emphasis placed on each of ihe four components (i.e., introduction, methods, analysis, and conclusion). Nexc wc look at how a paper could be organized around concepts or themes. ThematIcatty organized modtl Another way of writing a qualitative paper is to use themes or concepts from your research as headings for the paper. A good example of this style of presentation is found m Loseke and Fawcett's article 'Appealing Appeals: Constructing Moral Worthiness. 1912-1927.* In their analysis of Ntw York ue QUALITATIVE RESEARCH IN SOCIOLOGY lunet itoriet About candidate charity recipient*, the authors organize iheir work along the following headings: '""' Appealing Appeals: Construcling Moral Worthiness. 1912-1917 11 Im !•> the tiile of the paper and is followed by an introductory discussion.] READING THE CAMPAIGNS I'l'lie methods section is inserted here.| THE TRUTH OF THE NEEDIEST l Ihn is where the analysu of data begins in relation to the concepts ^ of'need' and 'morality') j Producing Need Producing Morality |Subhcadings are used to further elaborate on the concept.J Morality of Biography Morality of Activity Morality of Motivation MORALITY AND THE INSTITUTIONAL ORDER [More data analysu about the institutional context of constructing morality] MORALITY PRODUCTION AND 'I HI APPARATUS OF RULING [Thill is where the authors summarize Mid conclude dior findings) (Adapted from Losckc and Pawcctt 1995: 61-67) Writing your paper this way does not mean you can skip the cote elements o( 4 standard research paper (i.e., introduction, methods, analysis, and conclusion). As my bracketed comments uiggcst. a thematic ally organised paper uill contains these essential components under differently named headings. The mam advantage of this style of presentation i\ that it enables you to give priority 10 your chosen concepts. The headings provide substantive information about the research, signaling to die reader what topical issue will be discussed next. The challenge of this approach is thai it requires some creativity and a .■."•.,i louuiund of your data and .m.ilv ■ >■ ' .....p.u .niv.-ly. »■ is easier tu :iri-iolv use generic headings like 'Introduction' or 'Methods.' In practice, most qualitative papers m sociology, especially those published m research journals, use hybridi ol the standard and the thematic modeli So you might see a heading like 'Analysis' followed by more conceptually driven subheadings. Let us now .....mJi-i a )<■■.'. traditional model of writing. Storydrlvon models Some qualitative sociologists sec writing as a type of uoiytcUnig. and in preventing their research, they emphasize descriptions of characters, the different WRITING 129 'scenes' in which the data was collected, the author's reflections and the roles she or he enacted in the story. In some forms of this method of writing, the authors themselves become the center of the research narrative. For example. F His and Bochncr narrate their personal experience with abortion in this way: Telling and Performing Personal Stones I Im < !OfUtnllKI ot Choice in Abortion l'ľitle followed by an introduction to the research topic: and procedures! The Story Scene LTlie Pregnancy Test and the Test of Pregnancy Scene 2: Making the Decision Scene 3: Dealing with the Decision Scene 4: The Prcabortion Procedure Scene 5:Thc Abortion Epilogue (Adapted from Ellis and Bochncr 1992: 70-101) As seen in this example,this model does not adhere to the writing conventions of a standard research paper. This has led to some controversy about whether this way of representing social experience passes ihr hliuus lest of scientific wining, and more important, if it should be considered so< lology at all (sec Flaherty ct al. 2002, Cubrium and I lohtcin 1997b, ami Marvasii .md Faircloth 'no ' |oi . ir.vii vv of the debates surrounding lliu qnrsiion ol representation in qualitative research). Nonetheless, the idea of storytelling through sociological research is not entirely new. In fact, most ethnographies arc narratives of sort about a person entering a site and reporting their experiences, as m the case of Whyte's classic ethnography Sirecf Comer Society (1949).To some degree, the decision to write your paper in a narrative style should depend on how you collected your data and what kind of data you collected, For example, ethnographic methods arc better suited for storied research reports (for a discussion of ethnographic techniques see Chapter 3).The research procedures readily lend themselves to tin' m.iui.tiyi o( tiorytclling (e.g. chji.i't.-:s m.■ i■ ■ i There arc three things you should keep in mind when writing a qualitative research paper. Fint, ask a workable research question In theory, just about anything could be studied qualitatively, but in practice, some topics are better suited for this method of research than others. If you are interested in the rate ol alcoholism among college students on your campus, a mrvey-bascd QUALITATIVE RESEARCH IN SOCIOLOGY 'quantitative project might be the answer. On the other hand, if you want to know about the social processes through winch students cWhc to sec themselves as'alcoholics,' in-depth interviews or an ethnography oflifc on a college campus might produce more fruitful results. Second, do not approach writing and data collection as separate parts of your research paper. Write everything down as you collect your data. This means everything from conversations with teachers and triends, to your personal feelings about the project, co circumstances under which the data was collected. Much of this material may noc be included in the final draff of your paper, but at the very least, the continuous recording of all this information will hone ycAir writing skills. If you don't begin writing until the data collection is complete, your original research question might seem like a needle in a haystack of data Continuous writing helps you itay on crack and focused. Also il you like to talk about your work with friends, make the conversations more productive by tape-recording them, or take notes as you arc talking.This might seem pretentious but unless recorded, the useful ideas that arc generated in the flow of a stimulating conversation could be lost forever. Third, learn how to balance your time between writing and data collection: For many students, collecting and talking about their data is more enjoyable than writing. It is more tun to chat wich fellow students about your ideas and tell anecdotes from your field experiences than it is to put diesedioughts into wricing. Force yourself to write as the project moves on.When you have many pages of notes and data, it may be time to devote more effort to piecing together the first draft of the paper. CHAPTER SUMMARY This chapter began by exploring general aspects of writing {e.g., momentum, writing as an ongoing practice, and the importance of proofreading). Next, some basic distinctions between writing quantitative and qualitative research papers were discussed. I suggested that the two share an emphasis on reporting findings from empirical research. The main difference between them is that with quantitative research the written text references numerical information, whereas in qualitative research words are often used to elaborate on the sociological significance of other words. Also, quantitative research papers tend co be more standardized or formulaic in their presentations than their qualitative counterparts. Three styles of wricing qualitative research papers were discussed: the traditional, the conceptually organized, and the story-*8riven models.The traditional model contains the following components: introduction, methods, analysis, and conclusion.The conceptual model gives priority to themes and concepts in the organization of the paper. Finally, the story-driven model is written m a narrative form, with special attention co the story's characters and settings.The chapter ended with the following recommendations: WRITING 131 1 consider che suitability of your research question for a qualitative project; 2 write as you collect data; and 3 balance your time between writing and data collection. ■ ■ . SUGGESTED READINGS For those interested in the more theoretical dimensions of. writing, Richardson's book Writing Strategies: Researching Diverse Audiences (1990b) offers an assessment of qualitative research as a mode of representing reality. Alternatively, Wolcott's Writing Up Qualitative Research (2001) and Silverman's chapters on writing and publishing In Doing Qualitative Research (2000) offer reader-friendly and comprehensive advice. EXERCISE 6.1 08JECTIVE: To develop a research proposal based on the steps outlined in this chapter. DESCRIPTION: Write a two-page proposal for a qualitative research paper consisting of the following four sections, each about a page long. Part one: Describe your topic and research question. Be specific about what dimensions of a particular topic you are interested in investigating. For example, if you are Interested in researching crime, explain what kind of crime (e.g., drug abuse, violent crime, or property crime). Be equally clear about your question. In the example of crime, the question could be something like: How do shoplifters justify their actions? Part two: Explain what research techniques will be used for this study. If you are planning to do Interviews, discuss where and hov/ you win recruit subjects and how many will be Included in the study. Also include samples of the questions you plan to ask your respondents. Similarly, if you are considering an ethnographic project, describe your research site, how you will gain entry, how long your project will last, and other relevant information. Be sure to include a discussion on why your topic could best be studied using the method you have chosen and what type of analysis will be applied to the data {you may choose one of the approaches discussed In Chapter 5). Part three: Briefly discuss the expected results of your project. What do you think your project will reveal about your topic of interest? Part four. Discuss the practical implications or usefulness of your project. For example, if your study is about shoplifting, how can it be used by police officers or storeowners to deal with this problem?