Course SOC036 Marketing for Lawyers
7th Lesson
Topic
- Strategy
- Position of the market (GE Matrix, BCG Matrix)
- Market Leaders Strategy
- Defense Strategy
- Market Challenger Strategy
- Market Follower Strategy
- Market Nicher Strategy
- Porter generic Strategies
- Innovation Strategy
- Growth Strategy
Chyba: Odkazovaný objekt neexistuje nebo nemáte právo jej číst.
https://is.muni.cz/el/1422/jaro2010/SOC036/um/Marketing_Law_7.ppt