Trademark Protection
(part of Intellectual Property Protection
of Software II lecture held 27th October 2010)
MVV59K Software Law
2 Lecturer
Mgr. Jaromír Šavelka
Institute of Law and Technology
Faculty of Law
Masaryk University
Room no. s61 (office hours Tue 14:30 – 16:30)
Email: jaromir.savelka@law.muni.cz
Phone: +420 549 495 377
3 Overview of the Lecture
• Definition
• Examples
• Legal Provisions
4
DEFINITION
Trademark Protection
5 Definition
“A trade-mark is a word, design, number, two-dimensional
or three-dimensional form, sound or color, or a
combination of two or more of these elements which a
trader uses to distinguish his/her products or services
from those of his/her competitors and serves to establish
goodwill with the consumer.”
(Intellectual Property Institute of Canada)
6
EXAMPLES
Trademark Protection
7 Examples
Famous Technology
Companies Trademarks
8 Examples
Famous Software
Trademarks
9 Examples
10
LEGAL PROVISIONS
Trademark Protection
11 Legal Provisions
International
- Paris Convention for the Protection
Of Industrial Property
(Madrid Protocol, Madrid Agreement)
Czech Republic
- Act no. 441/2003 on Trademarks
12 Legal Provisions
Estabilishment of the Protection
1) Filing of the Application
2) Formal examination of the Application
3) Substantial examination of the App.
4) Publication of the Application
5) Opened for comments and objections
6) Registration of the Trademark
13 Legal Provisions
Effects of the Protection
• Exclusive right to use the trademark in
relation to the goods or services covered
by the trade mark
• Right to apply to the court for an order
prohibiting an infringement, appropriate
satisfaction, surrender of unjustified
enrichment or claim the damages
14 Legal Provisions
Limitations of the Protection
Not possible to prohibit another person from:
– Using their own name or corporate name
– Indications of kind, quality, time of production and
other characteristics of goods or services
– Prior usage
– Exhaustion
15 Legal Provisions
Trademark as Object of Property
• Change of ownership (written contract)
• Licensing
• Security, levy in execution or in bankruptcy
proceedings
16 Legal Provisions
Termination of the Protection
• In Czech Republic registered for 10 years
(renewal upon request)
• Surrender of trademark rights (proprietor)
• Revocation (official authority)
• Invalidation (official authority)
17
CONCLUSIONS
Trademark Protection
18 Conclusions
• Trademark protects the exclusive
connection between the manufacturer or
reseller and the software itself
• No special legal provisions regarding the
protection of software exists
Thank you for your
attention!
Time for your questions …
(jaromir.savelka@law.muni.cz)