Respondents' gender
1 = Male
2 = Female

Fast food preference 1
1 = Hamburger
2 = Sandwiches
3 = Chicken
4 = Pizza
5 = Mexican
6 = Chinese
7 = Seafood
8 = Other

Car type preference 1
1 = DOM_SPRT
2 = DOM_SEDN
3 = FOR_SPRT
4 = FOR_SEDN

Burger Meister
1 = Yes