ESF:MKH_SPOF CSR - Course Information

MKH_SPOF Corporate Social Responsibility

Extent and Intensity

13/0/0. 4 credit(s). Type of Completion: zk (examination).

Teacher(s)

doc. Ing. Alena Klapalová, Ph.D. (lecturer)

Guaranteed by

doc. Ing. Alena Klapalová, Ph.D.
Department of Business Management – Faculty of Economics and Administration
Contact Person: Vlasta Radová
Supplier department: Department of Business Management – Faculty of Economics and Administration

Timetable

Sat 23. 10. 8:00–11:50 P303, Sat 4. 12. 8:00–11:50 P106

Prerequisites

Although this course has no prerequisite, knowledge of fundamental concepts and notions in marketing and marketing communication is advantageous.

Course Enrolment Limitations

The course is only offered to the students of the study fields the course is directly associated with.

fields of study / plans the course is directly associated with

• Business Management (programme ESF, N-PEM)

Course objectives

The aim of this course is to develop students’ knowledge and ability in Corporate Social Responsibility in order to formulate CSR strategy for a given subject and create action plan.

Learning outcomes

At the end of this course, students should be able to:
- explain the relationship between corporate social responsibility (CSR) and business ethics;
- create CSR strategy based on vission, mission and business strategy;
- describe implementation process of CSR strategy and apply it;
- determine the most appropriate methods to measure effectiveness of proposed activities; - select the most suitable CSR standard for a company and evaluate the level of its fulfilment.

Syllabus

• The course consists of 2 blocks of education (meetings) and self-study. At the meetings will be discussed in more depth selected topics. Other topics will be the subject of self-study. At the 2nd meeting, students will also defend their POT.
• Topics:
• - the evolution of corporate social responsibility;
• - the relationship between corporate social responsibility and business ethics;
• - strategic corporate social responsibility - creating shared value;
• - corporate social responsibility frameworks, guidelines and standards;
• - responsible supply chain management;
• - corporate social responsibility disclosure;
• - CSR implementation process;
• - corporate social performance;
• - social enterpreneurship.

Literature

required literature
• CHANDLER, David. Strategic Corporate Social Responsibility: Sustainable Value Creation. 4th edition. SAGE, 2016, 488 pp. ISBN 1-5063-1099-0. info
• HASKI-LEVENTHAL, Debbie. Strategic Corporate Social Responsibility. 1 edition. SAGE, 2018, 400 pp. ISBN 1-4739-9801-8. info
• WILHELM, Kevin. Making Sustainability Stick: The Blueprint for Successful Implementation. 1st edition. Pearson FT Press, 2015, 304 pp. ISBN 0-13-438304-4. info
• PULLMAN, Madeleine and Margaret SAUTER. Sustainability Delivered: Designing Socially and Environmentally Responsible Supply Chains. Business Expert Press, 2012, 175 pp. ISBN 1-60649-318-3. info
• KAŠPAROVÁ, Klára and Vilém KUNZ. Moderní přístupy ke společenské odpovědnosti firem a CSR reportování. 1. vyd. Praha: Grada Publishing, 2013, 159 s. ISBN 9788024744803. URL info

recommended literature
• DOHNALOVÁ, Marie. Sociální ekonomika, sociální podnikání : podnikání pro každého. 1. vyd. Praha: Wolters Kluwer Česká republika, 2012, 131 s. ISBN 9788073572693. info
• WILLIAMS, Freya. Green Giants: How Smart Companies Turn Sustainability into Billion-Dollar Businesses. AMACOM, 2015, 288 pp. ISBN 0-8144-3613-7. info
• ALEXANDER, Paula. Corporate Social Irresponsibility. 1st edition. Routledge, 2015, 426 pp. ISBN 0-415-72146-6. info

Teaching methods

Immediate tuition is divided into 2 meetings. Content of the first meeting is based on the teaching method lecture (especially on the oral and discussion teaching methods) and seminar. The second meeting is based on the teaching method seminar (especially on the situational and inscenational methods of education) and interconnects cognitive learning with social learning.

Assessment methods

Final written test, team projects and their defense.

Any copying, recording or leaking tests, use of unauthorized tools, aids and communication devices, or other disruptions of objectivity of exams (credit tests) will be considered non-compliance with the conditions for course completion as well as a severe violation of the study rules. Consequently, the teacher will finish the exam (credit test) by awarding grade "F" in the Information System, and the Dean will initiate disciplinary proceedings that may result in study termination.

Language of instruction

Czech

Further comments (probably available only in Czech)

Study Materials
The course is taught annually.
Information on the extent and intensity of the course: tutoriál 8 hodin.

• Enrolment Statistics (Autumn 2021, recent)
  
• Permalink: https://is.muni.cz/course/econ/autumn2021/MKH_SPOF