BKR_PNPC Tourism Policies and its Support Instruments

Faculty of Economics and Administration
Spring 2017
Extent and Intensity
0/0. 4 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Bc. Andrea Holešinská, Ph.D. (lecturer)
Guaranteed by
Ing. Bc. Andrea Holešinská, Ph.D.
Department of Regional Economics – Faculty of Economics and Administration
Contact Person: Ing. Iveta Suchomelová Vašíčková
Supplier department: Department of Regional Economics – Faculty of Economics and Administration
Timetable
Sat 25. 2. 10:15–11:50 S309, Sat 8. 4. 10:15–11:50 S309
Prerequisites
basic knowledge of tourism
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The objective of the course is to introduce the importance and application of tourism policy, implementation of its instruments and the activities of the responsible bodies. All this presented on the example of the Czech Republic, European Union and other selected countries.
Syllabus
  • Theoretical part of tourism public policy
  • Economic aspects of tourism
  • Tourism planning
  • Key elements of tourism policy (instruments, bodies, targets)
  • Tourism policy in the Czech Republic (national and regional level)
  • Tourism policy in EU
  • Instruments and bodies of tourism policy in EU
  • Tourism policy in selected countries
  • International tourism policy
Literature
    required literature
  • HOLEŠINSKÁ, Andrea, Martin ŠAUER and Ondřej REPÍK. Politiky a nástroje podpory cestovního ruchu (Politics and instruments of tourism support). Brno: ESF MU, 2011, 92 pp. info
  • HOLEŠINSKÁ, Andrea. Destinační management jako nástroj regionální politiky cestovního ruchu (Destination management as an instrument for regional tourism policy). 1st ed. Brno: Masarykova univerzita, 2012, 152 pp. ISBN 978-80-210-5847-7. info
  • HOUŠKA, Petr and Zdenka PETRŮ. Cestovní ruch v působnosti orgánů EU : (vybrané dokumenty). Vyd. 1. Praha: Oeconomica, 2010, 275 s. ISBN 9788024516455. info
    recommended literature
  • HALL, Colin Michael and John M. JENKINS. Tourism and public policy. 1st ed. London: Thomson, 1995, 116 s. ISBN 1861529988. info
  • ELLIOTT, James. Tourism : politics and public sector management. London: Routledge, 1997, 279 s. ISBN 0415071585. info
  • HALL, Colin Michael. Tourism planning : policies, processes and relationships. 2nd ed. Harlow: Pearson Prentice Hall, 2008, xvii, 302. ISBN 9780132046527. info
Teaching methods
lectures (tutorials); a written work (essay), check test
Assessment methods
oral or/and written exam
Language of instruction
Czech
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
General note: Nezapisují si studenti, kteří absolvovali předmět BKR_PNP.
The course is also listed under the following terms Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2018, Spring 2019.
  • Enrolment Statistics (Spring 2017, recent)
  • Permalink: https://is.muni.cz/course/econ/spring2017/BKR_PNPC