PV083 Graphical Design II

Faculty of Informatics
Spring 2012
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
doc. Mgr. Vítězslav Švalbach (lecturer)
Guaranteed by
doc. Mgr. Vítězslav Švalbach
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable
Mon 10:00–11:50 C416, Thu 10:00–11:50 C416
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 38 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on a pictoral and typographical sign and a graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to design pictograms according the principles of well-designed pictogram; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Syllabus
  • Sign.
  • Logotype.
  • Typographic logotype.
  • Combination of a sign and a logotype.
  • Construction and codification of a sign.
  • Graphic corporate identity.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further Comments
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.
  • Enrolment Statistics (Spring 2012, recent)
  • Permalink: https://is.muni.cz/course/fi/spring2012/PV083