PV242 Innovation and entrepreneurship

Faculty of Informatics
Spring 2016
Extent and Intensity
1/1/1. 3 credit(s) (plus extra credits for completion). Type of Completion: k (colloquium).
Teacher(s)
Ing. David Fuchs (lecturer)
RNDr. Vojtěch Krmíček, Ph.D. (lecturer), Mgr. Jitka Kitner (deputy)
Ing. Jitka Sládková, Ph.D. (lecturer)
Ing. Leonard Walletzký, Ph.D. (lecturer)
Guaranteed by
doc. RNDr. Eva Hladká, Ph.D.
Department of Computer Systems and Communications – Faculty of Informatics
Contact Person: Mgr. Jitka Kitner
Supplier department: Department of Computer Systems and Communications – Faculty of Informatics
Timetable
Mon 14. 3. 16:00–19:50 B204, Mon 21. 3. 13:00–16:50 C416, Mon 11. 4. 16:00–19:50 B204, Mon 18. 4. 16:00–19:50 B204
Prerequisites
No pre-requisities are compulsory.
Course Enrolment Limitations
The course is offered to students of any study field.
The capacity limit for the course is 50 student(s).
Current registration and enrolment status: enrolled: 0/50, only registered: 0/50, only registered with preference (fields directly associated with the programme): 0/50
Course objectives
The objective of the practical course is to give a basic orientation in the business area. It will bring information about appropriate procedures and proven tools. Further, the students will meet experts from different areas (IT, services, social business, production…)
Lectures will be given through lecture form with small workshops during lessons (individual/in pairs). The course is suitable also for a large number of students.
Syllabus
  • I. Innovation, lean methodology, market research
  • A. Innovation, vision and goals
  • B. Lean Startup – learning by doing
  • C. Analysis and market research, experiment board
  • D. Meeting/sharing experience with successful businessman
  • II. Business model, finance
  • A. Business model, Business Model Canvas
  • B. Revenue model
  • C. Financial analysis
  • D. Meeting/sharing experience with successful businessman
  • III. Team and business management
  • A. Strategic partnerships, contractors, subscribers
  • B. Team, controlling and management
  • C. Entrepreneurial ecosystem
  • D. Meeting/sharing experience with successful businessman
  • IV. Block
  • A. Tools for a quick start
  • B. Project financing, support options, investors
  • C. Intellectual property and its protection
  • D. Meeting/sharing experience with successful businessman
Literature
  • Lean Startup (Eric Ries, ISBN 978-0-307-88789-4)
  • Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company (Steve Blank, Bob Dorf, ISBN 0984999302)
  • Business Model Generation (Alexander Osterwalder, ISBN 0470876417)
  • Business Model Navigator: 55 Models That Will Revolutionise Your Business, (Oliver Gassmann, Karolin Frankenberger, Michaela Csik, ISBN 978-1-292-06581)
  • Running Lean (Ash Maurya, ISBN 1449305172)
Teaching methods
Lectures, discussion, teamwork - presentations
Assessment methods
Short presentation of the team project during the lectures
Language of instruction
Czech
Further comments (probably available only in Czech)
Study Materials
The course is taught each semester.
Teacher's information
http://www.jic.cz
The course is also listed under the following terms Spring 2012, Spring 2013, Spring 2014, Spring 2017, Spring 2018, Spring 2019, Spring 2020, Spring 2021, Spring 2022, Spring 2023, Spring 2024, Spring 2025.
  • Enrolment Statistics (Spring 2016, recent)
  • Permalink: https://is.muni.cz/course/fi/spring2016/PV242