ZUR104 Introduction to media and communication studies

Faculty of Social Studies
Autumn 2008
Extent and Intensity
2/0. 6 credit(s). Type of Completion: zk (examination).
Teacher(s)
PhDr. Jaromír Volek, Ph.D. (lecturer)
Guaranteed by
PhDr. Jaromír Volek, Ph.D.
Department of Media Studies and Journalism – Faculty of Social Studies
Contact Person: Drahomíra Soldánová
Timetable
Mon 12:00–13:30 P51 Posluchárna V. Čermáka
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 200 student(s).
Current registration and enrolment status: enrolled: 0/200, only registered: 0/200, only registered with preference (fields directly associated with the programme): 0/200
fields of study / plans the course is directly associated with
Course objectives
This course outlines a range of communication theories, models and methods with special emphasis on problems of media communication. The first aim of this course is to provide a clear introduction to the most important results of contemporary research into communication together with the theories that seek to explain it. The second aim is to equip students with apropriate methods for analysis of media content. The course comes especially from the structuralist, sociological and linguistic perspectives (Barthes, Fiske, Hartley, Hall, Hurwitz).. By the end of the course students will understand basic principles of semiotic analysis of media content too. At the end of this course, students should be able to: understand: a/ the proces of signification b/ to design semiotic analysis of news
Syllabus
  • 1. Communication and media studies
  • 2. Communication: basic definitions
  • 3. Basic paradigms of communication theory: processual and semiotic approach
  • 4. Sign and meaning
  • 5. Paradigmatic and syntagmatic analysis
  • 6. Signification
  • 7. Two orders of signification
  • 8. Codes
  • 9. News as a form of communication
  • 10. Ideology, hegemony, prefered reading and news
  • 11. News narativity: basic structures
  • 12. Structural analysis and popular culture
Literature
  • Jirák, J., Kopplová, B.: Média a společnost. Portál 2003.
  • - Volek, J.: Úvod do komunikačních studií. Brno. FSS. 2002 (Skriptum v elektronické podobě)
  • - Burton, G., Jirák, J.: Úvod do studia médií. Barrister and Principal. 2001.
  • - Lohisse, J.: Komunikační systémy: Socioatropologický pohled. Praha. Karolinum, 2003.
Assessment methods
12 lectures written test+semiotic analysis
Language of instruction
Czech
Further comments (probably available only in Czech)
Study Materials
The course can also be completed outside the examination period.
The course is taught annually.
General note: Tento předmět je určen pro studenty I. ročníku. Studenti přicházející na FSS v září roku 2003 si předmět zapisují v PS 2003. Předmět tvoří součást postupové zkoušky.
Information on course enrolment limitations: Kurz se vypisuje pouze pro studenty mediálních studií a žurnalistiky
The course is also listed under the following terms Autumn 1999, Autumn 2000, Autumn 2001, Autumn 2002, Autumn 2003, Autumn 2004, Autumn 2005, Autumn 2006, Autumn 2007, Autumn 2009, Autumn 2010, Autumn 2011, Autumn 2012, Autumn 2013, Autumn 2014, Autumn 2015, Autumn 2016, Autumn 2017, Autumn 2018, Autumn 2019.
  • Enrolment Statistics (Autumn 2008, recent)
  • Permalink: https://is.muni.cz/course/fss/autumn2008/ZUR104