ZUR104 Introduction to media and communication studies

Faculty of Social Studies
Autumn 2015
Extent and Intensity
2/1/0. 6 credit(s). Type of Completion: zk (examination).
Teacher(s)
PhDr. Jaromír Volek, Ph.D. (lecturer)
Mgr. et Mgr. Kateřina Kirkosová, Ph.D. (seminar tutor)
Mgr. Lenka Nováková (seminar tutor)
Mgr. et Mgr. Marína Urbániková, Ph.D. (seminar tutor)
Mgr. Johana Kotišová, Ph.D. (assistant)
Mgr. et Mgr. Michal Tkaczyk, Ph.D. (assistant)
Guaranteed by
PhDr. Jaromír Volek, Ph.D.
Department of Media Studies and Journalism – Faculty of Social Studies
Contact Person: Ing. Bc. Pavlína Brabcová
Supplier department: Department of Media Studies and Journalism – Faculty of Social Studies
Timetable
Mon 11:30–13:00 P51 Posluchárna V. Čermáka
  • Timetable of Seminar Groups:
ZUR104/01: Mon 15:15–16:45 Studio 527, K. Kirkosová
ZUR104/02: Mon 17:00–18:30 Studio 527, M. Urbániková
ZUR104/03: Tue 17:00–18:30 Studio 527, L. Nováková
ZUR104/04: Wed 15:15–16:45 AVC, M. Urbániková
ZUR104/05: Wed 9:45–11:15 Studio 527, J. Kotišová
ZUR104/06: Tue 9:45–11:15 Studio 527, K. Kirkosová
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.

The capacity limit for the course is 150 student(s).
Current registration and enrolment status: enrolled: 0/150, only registered: 0/150
fields of study / plans the course is directly associated with
there are 16 fields of study the course is directly associated with, display
Course objectives
This course outlines a range of communication theories, models and methods with special emphasis on problems of media communication. The first aim of this course is to provide a clear introduction to the most important results of contemporary research into communication together with the theories that seek to explain it. The second aim is to equip students with apropriate methods for analysis of media content. The course comes especially from the structuralist, sociological and linguistic perspectives (Barthes, Fiske, Hartley, Hall, Hurwitz).. By the end of the course students will understand basic principles of semiotic analysis of media content. Next to it, they should be able to understand a/ the proces of signification and b/ to design semiotic analysis of news.
Syllabus
  • 1. Communication and media studies
  • 2. Communication: basic definitions
  • 3. Basic paradigms of communication theory: processual and semiotic approach
  • 4. Sign and meaning
  • 5. Paradigmatic and syntagmatic analysis
  • 6. Signification
  • 7. Two orders of signification
  • 8. Codes
  • 9. News as a form of communication
  • 10. Ideology, hegemony, prefered reading and news
  • 11. News narativity: basic structures
  • 12. Structural analysis and popular culture
Literature
  • - Burton, G., Jirák, J.: Úvod do studia médií. Barrister and Principal. 2001.
  • - Lohisse, J.: Komunikační systémy: Socioatropologický pohled. Praha. Karolinum, 2003.
  • - Volek, J.: Úvod do komunikačních studií. Brno. FSS. 2002 (Skriptum v elektronické podobě)
  • Jirák, J., Kopplová, B.: Média a společnost. Portál 2003.
Teaching methods
lectures, class discussion
Assessment methods
12 lectures written test+semiotic analysis
Language of instruction
Czech
Further comments (probably available only in Czech)
Study Materials
The course can also be completed outside the examination period.
The course is taught annually.
General note: Tento předmět je určen pro studenty I. ročníku. Studenti přicházející na FSS v září roku 2003 si předmět zapisují v PS 2003. Předmět tvoří součást postupové zkoušky.
Information on course enrolment limitations: Kurz se vypisuje pouze pro studenty mediálních studií a žurnalistiky
The course is also listed under the following terms Autumn 1999, Autumn 2000, Autumn 2001, Autumn 2002, Autumn 2003, Autumn 2004, Autumn 2005, Autumn 2006, Autumn 2007, Autumn 2008, Autumn 2009, Autumn 2010, Autumn 2011, Autumn 2012, Autumn 2013, Autumn 2014, Autumn 2016, Autumn 2017, Autumn 2018, Autumn 2019.
  • Enrolment Statistics (Autumn 2015, recent)
  • Permalink: https://is.muni.cz/course/fss/autumn2015/ZUR104