OP3BP_DON1 Business Teaching 1 - O

Faculty of Education
Autumn 2013
Extent and Intensity
3/0/0. 4 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Pavla Stejskalová (lecturer)
Guaranteed by
doc. RNDr. Petr Sládek, CSc.
Department of Physics, Chemistry and Vocational Education – Faculty of Education
Contact Person: Mgr. Bc. Lucie Viková
Supplier department: Department of Physics, Chemistry and Vocational Education – Faculty of Education
Timetable
Wed 7:30–9:10 ateliér 18A
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
After completing the course, students will be able to: - Explain the importance of Funck and classification of trade. - Clarify payments. - He explained the current trends in business. - Describe the legislation on consumer protection.
Syllabus
  • A brief syllabus: 1st Introduction to 2nd Business the definition of business business entities risks in the business   3rd Trade and its characteristics the definition of trade the importance of trade The economic and business view of the trade distribution of trade function of trade those working in the shop   Wholesale retail assortment of goods and its breakdown catchment area arrangement of stores Other services in store   4th Pricing in the trade   the importance of price in store   Methods of determining the price in store   Trade increases discounts and discount 5th Payments the importance of payment the distribution of payment classification of payments bills and checks 6th Business plan the importance of business plan use of business plan stages of a business plan structure of the business plan flexible business plan 7th Consumer protection warranty period Claims of imperfections in goods consumer protection laws in the Czech Republic and     EU 8th Intangible goods in the shop   Marking goods trademarks and brands used on goods company utility model copyright work design Designation of Origin patent 9th Commercial obligations the importance of commercial obligations ensure commercial obligations selection of trading partners damages interest on the arrears   penalty 10th Distribution channels the importance of distribution bodies distribution channels the creation of distribution channels   trends in distribution franchising retail cooperatives Voluntary chain 11th Institutions of control and the importance of public institutions in the trade sector  
Literature
  • DLUGOŠ, Radomír. Banky a platební styk. Edited by Dalibor Pánek. Brno, 2002, 56 l. info
  • BURSTINER, Irving. Základy maloobchodního podnikání. Translated by Lidmila Janečková. 2. vyd. Praha: Victoria Publishing, 1994, 880 s. ISBN 80-85605-55-4. info
Teaching methods
Lecture, individual work of students.
Assessment methods
The course is completed the test. Headings for the test: 1st Business, its characteristics and bodies concerned with business 2nd The definition and importance of trade, commerce and classification of the functions of trade 3rd Risks arising from business   4th The importance and function of wholesale and retail trade, the definition and characteristics of mediators 5th Assortment of goods and its structure and definition of catchment areas 6th Shopping atmosphere and arrangement of shops, acceptance and handling of goods 7th Price, the importance of fixing prices in the manufacture and trade  , types of business increases, the types of discounts and use discount 8th The importance and the distribution of payment, the classification of payments, to ensure payment of a documentary letter of credit 9th Bill, its importance and formalities, the clause bills, discount and reeskont bills, checks and formalities 10th The importance of structure and business plan 11th Responsibility for the defects of the goods sold, classification and complaints of defects, warranty period, the consumer protection and guarantees for goods 12th Signs and symbols used on goods, types of brands, the importance and function of trademarks, registration marks 13th Trade name of the intangible goods, industrial design, copyright work, utility model, name, patent 14th The emergence of commercial obligations, trade negotiations and the stage 15th Trading partners and transaction costs, ensuring the fulfillment 16th Distribution as an integral part of trade, creation of distribution channels and its stage, the bodies of distribution 17th   Trends in distribution, vertical marketing systems 18th The role of public institutions in the trade sector  
Language of instruction
Czech
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
General note: směr obchodu a služeb.
The course is also listed under the following terms Autumn 2007, Autumn 2008, Autumn 2009, Autumn 2010, Autumn 2011, Autumn 2012, Autumn 2014.
  • Enrolment Statistics (Autumn 2013, recent)
  • Permalink: https://is.muni.cz/course/ped/autumn2013/OP3BP_DON1