VIKMA11 Information Industry

Faculty of Arts
Autumn 2011
Extent and Intensity
1/1/0. 4 credit(s). Type of Completion: k (colloquium).
Teacher(s)
Mgr. Břetislav Šimral (lecturer)
Mgr. Petr Šmejkal (lecturer)
Guaranteed by
PhDr. Petr Škyřík, Ph.D.
Division of Information and Library Studies – Department of Czech Literature – Faculty of Arts
Contact Person: Mgr. Marie Hradilová
Timetable
Fri 9:10–10:45 C11
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
At the end of the course students should be able to: understand issues in the field of Information Industry ; understand the contex and assignment of information requests ; perform reference interview ; choose appropriate information sources ; search and find suitable information ; analyse data ; present outcomes in suitable way ;
Syllabus
  • 1) Introduction, information overload 2) Bibliographic software, DMS 3) Reference interview, evaluation and verification of information 4) Mediation of information services (legislation) 5) Leading players (Google and "the others"), meta search engines, utility, interesting SE 6) Advanced methods of retrieval (tips and tricks), visual representation 7) Invisible web, deep web, grey literature, patent information 8) Competitive Intelligence (tools, methods and databases for CI) 9) Information behaviour and information audit 10) Information resources for HR, PES 11) Information resources for information professionals, professional association and organizations 12) New information professions (consultant, brokers, CIO)
Literature
  • SOKOLOWSKY, P. Informační požadavky moderního podniku. Praha: Matematicko-fyzikální fakulta UK, 1997. ISBN 80–7184–453–5.
  • BATES, Mary Ellen. 2003. Building and running a successful research business: a guide for the independent information professional. Medford, New Jersey: Information Today, 2003. ISBN 0–910965–62–5.
  • Proven Strategies in Competitive Intelligence: Lessons from the Trenches John E. Prescott (Editor), Stephen H. Miller (Editor), Society of Competitive Intelligence Professionals ISBN: 978-0-471-40178-0
  • Henzel, Susan. The Information Audit: a Practical Guide. Information management series, ed. G. St Clair. Munich: Saur, 2001.
  • Strategic intelligence : business intelligence, competitive intelligence, and knowledge management. Edited by Jay Liebowitz. Boca Raton, FL: Auerbach Publications, 2006, xviii, 223. ISBN 0849398681. URL info
  • FULD, Leonard M. The secret language of competitive intelligence : how to see through and stay ahead of business disruptions, distortions, rumors, and smoke screens. 1st ed. New York: Crown Business, 2006, viii, 309. ISBN 0609610899. URL info
Teaching methods
- lectures - homework reading - class discussion
Assessment methods
- Students have to be able to interpet parts of lectures themselfs and have to explain to others main topics which will be based on students homework readings. - Attendance level at least 70%. - Oral colloquium will verify understanding of this field.
Language of instruction
Czech
Further Comments
Study Materials
Teacher's information
http://www.portalci.cz/informacni-prum?sekce=student
The course is also listed under the following terms Autumn 2004, Autumn 2005, Autumn 2006, Autumn 2007, Autumn 2008, Autumn 2009, Autumn 2010, Autumn 2012, Autumn 2013.
  • Enrolment Statistics (Autumn 2011, recent)
  • Permalink: https://is.muni.cz/course/phil/autumn2011/VIKMA11