fv058 Television and its audiences in everyday life

Faculty of Arts
Spring 2001
Extent and Intensity
2/0/0. 2 credit(s). Type of Completion: k (colloquium).
Teacher(s)
PhDr. Jaromír Volek, Ph.D. (lecturer)
Guaranteed by
prof. PhDr. Jiří Pavelka, CSc.
Department of Media Studies and Journalism – Faculty of Social Studies
Contact Person: prof. PhDr. Jiří Voráč, Ph.D.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
In this course we shall consider how studies in media and especially televison audiences shown that media and everyday life are intertwined. We shall address theoretical and empirical approaches (for example Fiske, Baudrillard, Adorno, Hall, Morley, Silverstone, Lull, Ang and so on) to the study of television audiences in order to show how people fit television into their biographies. The course will provide introduction to audience research with stress on qualitative, ethnografic research too. We will try to examine a range of viewing habits from different parts of the world. To consider factors such as age, gender and material status in relation to audiences, and asses how theese factors influence our consumption of television. Course outline: Introduction to television and sociological theory of everyday life/ television and construction of ontological security/ the field of media audience research/ ethnographic media audience research/ television as a socio-technical system and its users/ the role of television in the family/ television viewing as a form of consumption. The course comes in the form twelve two hour sessions that involve a combination of lectures and seminars. Students must be prepared to talk about and critically discuss the material you have read. Assesment: written essay 2500 - 3000 words, final test.
Syllabus (in Czech)
  • 1/ Vymezení tématu, základních pojmů a literatury 2/ Historické proměny výzkumu mediálního publika - behaviorální a kritické paradigma *Hall, S.: Cultural Studies: two paradigms. In: Media, Culture and Society. Sage 1992 *Lodziak, C.: Studying the Power of Television. In: The Power of Television. Sage 1986. *Roberts, J.: Critical Social Theory and the Study of Television. In: Critical Theory. Sage 1994. 3/ Historické proměny výzkumu mediálního publika - "každodenní perspektiva" a "etnografický obrat" *Lull, J.: An Emerging Tradition: ethnographic research on television audiences. In: Inside Family viewing. Routledge 1990. *Fiske, J.: Moments of Television. In: Seiter, E.: Remote Control: Television, Audiences and Cultural Power. Routledge 1989. 4/ Modernita a každodennost Giddens, A.: Důsledky modernity. Slon 1999. *Lefebvre, H.: Philosophy and the Critique of Everyday Life. In: Critique of Everyday Life. Verso 1991. 5/ Televize jako nástroj konstrukce bezpečí * Mellencamp, P.: TV Time and Catastrophe, or Beyond the Pleasure Principle of Television. In: Logics of Television. BFI 1990. *Winnicott, D.: Lidská přirozenost. Psychoanalytické nakladatelství 1999. str. 83-94. *Winnicott, D.: The Theory of Parent-Infant Relationship. In: The Maturational Processes and the Facilitating Environment. Karnac Books. 1990. *Winnicott, D.: From Dependence Towards Independence in the Development of the Individual. In: The Maturational Processes and the Facilitating Environment. Karnac Books. 1990. 6/ Televize jako kulturní technologie v privátní sféře *Abramson, A.: The invention of television. In: Smith, A.: Television: An International History. Sage 1998. *Smith, A.:Television as a Public Service Medium. In: Smith, A.:Television:An International History.Sage 19981 *Drotner, K.: Modernity and media panics. In: Christian, K., Skovmand, M.: Media Cultures. Sage 1991. 7/ Televizní technologie a globalizace Cairncross, F.: Konec vzdálenosti. Computer Press 1999. kap. 3 - 7, 9, 10. *Ang, I.: Global Media/Local Meaning. In: Living Room Wars. Routledge 1996. 8/Televize jako spolutvůrce domova *Spiegel, L.: Television in the Family Circle: The Popular Reception of a New Medium. In: Logics of Television. BFI 1990. *Lull, J.: A rules approach to the study of television and society. In: Inside Family viewing. Routledge 1990. *Gray, A.: Technology in the domestic environment. In:Video Playtime: The gendering of a leisure technology. Routledge 1992. 9/ Televize jako člen rodiny *Morley, D: Television in the Family. In: Family Television: Cultural Power and Domestic Leisure. Routledge 1986. *Ang, I.: Gender and/in media consumption. In: Living Room Wars. Routledge 1996. *Rogge, J.: The media in evyday family life: some biographical and thypological aspects. In: Seiter, E.: Remote Control: Television, Audiences and Cultural Power. Routledge 1989. *Gray, A.: Gender and class in the household. In: Video Playtime: The gendering of a leisure technology. Routledge 1992. 10/ Televize jako objekt a nástroj masové konzumace *Morley, D.: Theories of Consumption in Media Studies. In: Miller, D.:Acknowledging Consumption. Routledge 1995. 11/ Televize jako objekt a nástroj masové konzumace *Ang, I.: Living-room wars: new technologies, audience measurement and the tactics of television consumption. In. Silverstone, R., Hirsch, E.: Consuming technologies: Media and Information in Domestic Spaces. Routledge 1992. 12/ Závěrečný test
Language of instruction
Czech
Further Comments
The course is taught: every week.
The course is also listed under the following terms Spring 2002.
  • Enrolment Statistics (Spring 2001, recent)
  • Permalink: https://is.muni.cz/course/phil/spring2001/fv058