PV083 Graphic Design II

Faculty of Informatics
Autumn 2024
Extent and Intensity
1/1/0. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
In-person direct teaching
Teacher(s)
MgA. Jana Malíková (lecturer), doc. Mgr.art. Helena Lukášová, ArtD. (deputy)
Guaranteed by
MgA. Jana Malíková
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr.art. Helena Lukášová, ArtD.
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Thu 26. 9. to Thu 19. 12. Thu 8:00–9:50 C403, J. Malíková
PV083/02: Wed 25. 9. to Wed 18. 12. Wed 10:00–11:50 C403, J. Malíková
Prerequisites
PV078 Graphic Design I &&SOUHLAS
Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 37 fields of study the course is directly associated with, display
Course objectives
This course follows Graphic Design I and focuses on corporate identity and making a graphic manual. By the end of the course, students will learn to create symbols, logos, and combine them. They'll also know how to use these symbols and logos on different applications like stationary systems, packaging, or websites. Additionally, they'll understand how to design graphic manuals and get practical experience using various design tools.
Learning outcomes
By course completion, students will have gained the ability to comprehend corporate design terminology, design symbols, logos, and graphic systems in general, effectively implement these visual elements across various media, generate digital design manuals, produce print materials, and gain hands-on proficiency with graphic tools like Adobe Illustrator, InDesign, and Photoshop.
Syllabus
  • This course is structured into several modules that guide students through the design of visual identities. It commences with an introduction to the significance of graphic systems and branding, followed by a review of fundamental design principles. Students will learn to establish a strong brand foundation by defining values, missions, and target audiences. The course looks into the art of designing logos and complementary visual elements, then progresses to the development of a comprehensive visual identity, extending its application from print materials to digital platforms. Environmental and spatial branding concepts are explored, leading to the creation of a brand guideline and manual.
Literature
    required literature
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
    not specified
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Working in a studio setting: receiving an assignment, consulting with instructors, actively working on the assignment using graphics software, and ultimately completing the assignment. Throughout this process, students are encouraged to seek guidance from teachers and incorporate their feedback. The completion of each project involves a final presentation of the student's work.
Assessment methods
Project-based learning assessment is a comprehensive approach that evaluates students through hands-on projects mirroring real-world situations. Assessment in this course emphasizes critical thinking, collaboration, and creativity. Assessment criteria encompass understanding, research quality, innovation, and effective communication. Instructors offer ongoing feedback, and students present their projects, showcasing both final outcomes and the learning process.
Language of instruction
English
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
Preference for enrollment in the course PV083 will be given to students who have completed the courses PV078 (Graphic Design I), PV066 (Typography I) and PV084 (Lettering I).
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023.

PV083 Graphic Design II

Faculty of Informatics
Autumn 2023
Extent and Intensity
1/1/0. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
Daniel Ricardo Echeverri Giraldo, PhD (lecturer), doc. Mgr.art. Helena Lukášová, ArtD. (deputy)
Guaranteed by
MgA. Jana Malíková
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr.art. Helena Lukášová, ArtD.
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Wed 12:00–13:50 C403, D. Echeverri Giraldo
PV083/02: Wed 18:00–19:50 C403, D. Echeverri Giraldo
Prerequisites
PV078 Graphic Design I &&SOUHLAS
Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 71 fields of study the course is directly associated with, display
Course objectives
This course follows Graphic Design I and focuses on corporate identity and making a graphic manual. By the end of the course, students will learn to create symbols, logos, and combine them. They'll also know how to use these symbols and logos on different applications like stationary systems, packaging, or websites. Additionally, they'll understand how to design graphic manuals and get practical experience using various design tools.
Learning outcomes
By course completion, students will have gained the ability to comprehend corporate design terminology, design symbols, logos, and graphic systems in general, effectively implement these visual elements across various media, generate digital design manuals, produce print materials, and gain hands-on proficiency with graphic tools like Adobe Illustrator, InDesign, and Photoshop.
Syllabus
  • This course is structured into several modules that guide students through the design of visual identities. It commences with an introduction to the significance of graphic systems and branding, followed by a review of fundamental design principles. Students will learn to establish a strong brand foundation by defining values, missions, and target audiences. The course looks into the art of designing logos and complementary visual elements, then progresses to the development of a comprehensive visual identity, extending its application from print materials to digital platforms. Environmental and spatial branding concepts are explored, leading to the creation of a brand guideline and manual.
Literature
    required literature
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
    not specified
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Working in a studio setting: receiving an assignment, consulting with instructors, actively working on the assignment using graphics software, and ultimately completing the assignment. Throughout this process, students are encouraged to seek guidance from teachers and incorporate their feedback. The completion of each project involves a final presentation of the student's work.
Assessment methods
Project-based learning assessment is a comprehensive approach that evaluates students through hands-on projects mirroring real-world situations. Assessment in this course emphasizes critical thinking, collaboration, and creativity. Assessment criteria encompass understanding, research quality, innovation, and effective communication. Instructors offer ongoing feedback, and students present their projects, showcasing both final outcomes and the learning process.
Language of instruction
English
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
Preference for enrollment in the course PV083 will be given to students who have completed the courses PV078 (Graphic Design I), PV066 (Typography I) and PV084 (Lettering I).
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2024.

PV083 Graphic Design II

Faculty of Informatics
Autumn 2022
Extent and Intensity
1/1/0. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
Daniel Ricardo Echeverri Giraldo, PhD (lecturer), doc. Mgr.art. Helena Lukášová, ArtD. (deputy)
Guaranteed by
MgA. Jana Malíková
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr.art. Helena Lukášová, ArtD.
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Tue 10:00–11:50 C403, Tue 10:00–11:50 C405, D. Echeverri Giraldo
PV083/02: Thu 10:00–11:50 C403, Thu 10:00–11:50 C405, D. Echeverri Giraldo
Prerequisites
PV078 Graphic Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 71 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating a graphic manual. At the end of the course students: - will know how to design a symbol, logotype, and their combination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphics tools.
Learning outcomes
A student will be: - orientated in a corporate design terminology; - know how to design a symbol or logotype or their combination; - be able to apply symbol or logotype to various media; – create an electronic version of design manual; – able to reproduce print data; - gain the practical experiences with various graphics tools in Adobe Illustrator, InDesign, and Photoshop CS6.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphics manual.
  • Creation of stationery and advertising material.
  • Presentation of sign or logotype.
Literature
    required literature
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
    not specified
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in a studio: Assignment, consultation, working on the assignment (usage of graphics software), assignment completion. Students consult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam assessment based on digital presentation. Assignment results stored on a preferred medium.
Language of instruction
English
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2023, Autumn 2024.

PV083 Graphic Design II

Faculty of Informatics
Autumn 2021
Extent and Intensity
1/1/0. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
Daniel Ricardo Echeverri Giraldo, PhD (lecturer), doc. Mgr.art. Helena Lukášová, ArtD. (deputy)
Guaranteed by
MgA. Jana Malíková
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr.art. Helena Lukášová, ArtD.
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Tue 14. 9. to Tue 7. 12. Tue 10:00–11:50 C403, Tue 10:00–11:50 C405, D. Echeverri Giraldo
PV083/02: Wed 15. 9. to Wed 8. 12. Wed 14:00–15:50 C405, Wed 14:00–15:50 C403, D. Echeverri Giraldo
Prerequisites
PV078 Graphic Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 70 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating a graphic manual. At the end of the course students: - will know how to design a symbol, logotype, and their combination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphics tools.
Learning outcomes
A student will be: - orientated in a corporate design terminology; - know how to design a symbol or logotype or their combination; - be able to apply symbol or logotype to various media; – create an electronic version of design manual; – able to reproduce print data; - gain the practical experiences with various graphics tools in Adobe Illustrator, InDesign, and Photoshop CS6.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphics manual.
  • Creation of stationery and advertising material.
  • Presentation of sign or logotype.
Literature
    required literature
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
    not specified
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in a studio: Assignment, consultation, working on the assignment (usage of graphics software), assignment completion. Students consult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam assessment based on digital presentation. Assignment results stored on a preferred medium.
Language of instruction
English
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphic Design II

Faculty of Informatics
Autumn 2020
Extent and Intensity
1/1/0. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer), doc. Mgr.art. Helena Lukášová, ArtD. (deputy)
Guaranteed by
MgA. Jana Malíková
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr.art. Helena Lukášová, ArtD.
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Tue 10:00–11:50 C403, J. Malíková
PV083/02: Thu 8:00–9:50 C403, J. Malíková
PV083/03: Mon 8:00–9:50 C403, J. Malíková
Prerequisites
PV078 Graphic Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 70 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating a graphic manual. At the end of the course students: - will know how to design a symbol, logotype, and their combination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphics tools.
Learning outcomes
A student will be: - orientated in a corporate design terminology; - know how to design a symbol or logotype or their combination; - be able to apply symbol or logotype to various media; – create an electronic version of design manual; – able to reproduce print data; - gain the practical experiences with various graphics tools in Adobe Illustrator, InDesign, and Photoshop CS6.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphics manual.
  • Creation of stationery and advertising material.
  • Presentation of sign or logotype.
Literature
    required literature
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
    not specified
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in a studio: Assignment, consultation, working on the assignment (usage of graphics software), assignment completion. Students consult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam assessment based on digital presentation. Assignment results stored on a preferred medium.
Language of instruction
English
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphic Design II

Faculty of Informatics
Autumn 2019
Extent and Intensity
1/1/0. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer), doc. Mgr.art. Helena Lukášová, ArtD. (deputy)
Guaranteed by
MgA. Jana Malíková
Department of Visual Computing – Faculty of Informatics
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable
Tue 12:00–13:50 C403
Prerequisites
PV078 Graphic Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 70 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating a graphic manual. At the end of the course students: - will know how to design a symbol, logotype, and their combination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphics tools.
Learning outcomes
A student will be: - orientated in a corporate design terminology; - know how to design a symbol or logotype or their combination; - be able to apply symbol or logotype to various media; – create an electronic version of design manual; – able to reproduce print data; - gain the practical experiences with various graphics tools in Adobe Illustrator, InDesign, and Photoshop CS6.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphics manual.
  • Creation of stationery and advertising material.
  • Presentation of sign or logotype.
Literature
    required literature
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
    not specified
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in a studio: Assignment, consultation, working on the assignment (usage of graphics software), assignment completion. Students consult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam assessment based on digital presentation. Assignment results stored on a preferred medium.
Language of instruction
English
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2019
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
Guaranteed by
doc. RNDr. Petr Matula, Ph.D.
Department of Visual Computing – Faculty of Informatics
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Mon 8:00–9:50 C403, J. Malíková
PV083/02: Wed 10:00–11:50 C403, J. Malíková
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 33 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Learning outcomes
Student will be: - orientatated in corporate design terminology; - know how to design a symbol or logotype or their combination; - be able to apply symbol or logotype to various media; – create electronic version of design manual; – able to reproduce print data; - gain the practical experiences with various graphic tools in Adobe Illustrator, InDesign and Photoshop CS6.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphic manual.
  • Creation stationery and advertising.
  • Presentation of sign or logotype.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2018
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
Guaranteed by
doc. RNDr. Petr Matula, Ph.D.
Department of Visual Computing – Faculty of Informatics
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Tue 10:00–11:50 C403, J. Malíková
PV083/02: Thu 18:00–19:50 C403, J. Malíková
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 33 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Learning outcomes
Student will be: - orientatated in corporate design terminology; - know how to design a symbol or logotype or their combination; - be able to apply symbol or logotype to various media; – create electronic version of design manual; – able to reproduce print data; - gain the practical experiences with various graphic tools in Adobe Illustrator, InDesign and Photoshop CS6.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphic manual.
  • Creation stationery and advertising.
  • Presentation of sign or logotype.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2017
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
Mgr.art. Katarína Czikorová, ArtD. (seminar tutor)
Guaranteed by
doc. RNDr. Petr Matula, Ph.D.
Department of Visual Computing – Faculty of Informatics
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Mon 14:00–15:50 C403, K. Czikorová
PV083/02: Thu 18:00–19:50 C403, K. Czikorová
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 33 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphic manual.
  • Creation stationery and advertising.
  • Presentation of sign or logotype.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2016
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
Mgr.art. Katarína Czikorová, ArtD. (seminar tutor)
Guaranteed by
doc. RNDr. Petr Matula, Ph.D.
Department of Visual Computing – Faculty of Informatics
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Tue 10:00–11:50 C403, K. Czikorová
PV083/02: Tue 14:00–15:50 C403, K. Czikorová
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 33 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphic manual.
  • Creation stationery and advertising.
  • Presentation of sign or logotype.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2015
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
Mgr. Lukáš Pevný (lecturer)
Guaranteed by
doc. RNDr. Petr Matula, Ph.D.
Department of Visual Computing – Faculty of Informatics
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Mon 14:00–15:50 C403, J. Malíková
PV083/02: Mon 16:00–17:50 C403, J. Malíková
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 32 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphic manual.
  • Creation stationery and advertising.
  • Presentation of sign or logotype.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdm.fi.muni.cz/
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2014
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
Guaranteed by
doc. RNDr. Petr Matula, Ph.D.
Department of Visual Computing – Faculty of Informatics
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable of Seminar Groups
PV083/01: Mon 10:00–11:50 C403, Mon 10:00–11:50 C416, J. Malíková
PV083/02: Thu 10:00–11:50 C416, Thu 10:00–11:50 C403, J. Malíková
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 32 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphic manual.
  • Creation stationery and advertising.
  • Presentation of sign or logotype.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further Comments
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdamm.fi.muni.cz/cs/struktura-predmetu
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2013
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
Guaranteed by
doc. RNDr. Petr Matula, Ph.D.
Department of Visual Computing – Faculty of Informatics
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable
Mon 10:00–11:50 C416, Mon 10:00–11:50 C405, Thu 10:00–11:50 C416, Thu 10:00–11:50 C405
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 32 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on corporate identity and creating graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Syllabus
  • Creating sign or logotype.
  • Construction and codification of a sign or logotype.
  • Graphic manual.
  • Creation stationery and advertising.
  • Presentation of sign or logotype.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • LIDWELL, William, Kritina HOLDEN and Jill BUTLER. Univerzální principy designu : 125 způsobů jak zvýšit použitelnost a přitažlivost a ovlivnit vnímání designu. Vyd. 1. Brno: Computer Press, 2011, 272 s. ISBN 9788025135402. info
  • SUTNAR, Ladislav. Ladislav Sutnar v textech : (mental vitamins). Edited by Iva Knobloch. Praha: Uměleckoprůmyslové museum, 2010, 267 s. ISBN 9788071010951. info
  • Reviewing graphics in Britain. Edited by Marc Valli - Richard Brereton. New York: Actar, 2010, 288 s. ISBN 9788496954786. info
  • Stationery design now! : stationery all over the world = Briefpapier aus der ganzen Welt =Papier à lettres du monde entier. Edited by Julius Wiedemann - Jürgen Dubau - Valérie Lavoyer. Köln: Taschen, 2010, 383 s. ISBN 9783836518970. info
  • ZÁRUBA, Alan, Michal RICHTR and Dagmar KOUDELKOVÁ. CI.CZ 1990-2007 : firemní styl v České republice. Edited by Tomáš Machek. Praha: CI.CZ,s.r.o., 2008, 234 s. ISBN 9788025418352. info
  • Short'N'Strong : taste the real italian corporate identity! Translated by Antonietta Sciuva. Modena: Red Publishing, 2008, 312 s. ISBN 9788888492100. info
  • STOKLOSSA, Uwe. Advertising : new techniques for visual seduction. Edited by Thomas Rempen, Translated by David Wilson. London: Thames & Hudson, 2007, 270 s. ISBN 9780500513408. info
  • Logomania : italien signs. Edited by Carlo Branzaglia, Translated by Antonietta Sciuva. Modena: Red Publishing, 2006, 287 s. ISBN 8888492054. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • The rise of asian design. Hong-Kong: HKDA Awards, 2005, 483 s. ISBN 9889705478. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • New logo : a collection of corporate identities. Singapore: Page One Publishing, 2004, 320 s. ISBN 9812451226. info
  • WHEELER, A. Designing brand identity: a complete guide to creating, building, and maintaining strong brands. 1st ed. Hoboken, N.J.: John Wiley & Sons, 2003, 229 pp. ISBN 0-471-21326-8. info
  • FIELL, Charlotte and Peter FIELL. Graphic design for the 21century : 100 of the world's best graphic designers. Köln: Taschen, 2003, 637 s. ISBN 3822816051. info
  • Japanese graphics now! Edited by Gisela Ruth Kozak - Julius Wiedemann. Köln: Taschen, 2003, 607 s. ISBN 3822825891. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • MYERSON, Jeremy and Graham VICKERS. Rewind forty years of design & advertising. London: Phaidon Press Limited, 2002, 512 s. ISBN 0714842710. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
  • MORGAN, Conway Lloyd. Logos :logo, identity, brand, culture. Crans-Pres-Celigny: Rotovision, 1999, 160 s. ISBN 2-88046-328-9. info
  • MOLLERUP, Per. Marks of excellence : the history and taxonomy of trademarks. London: Phaidon Press Limited, 1997, 240 s. ISBN 0714838381. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further Comments
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
Teacher's information
http://agdamm.fi.muni.cz/cs/struktura-predmetu
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2012
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
doc. Mgr. Vítězslav Švalbach (lecturer)
Guaranteed by
doc. Mgr. Vítězslav Švalbach
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Supplier department: Department of Visual Computing – Faculty of Informatics
Timetable
Mon 10:00–11:50 C416, Thu 10:00–11:50 C416
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 38 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on a pictoral and typographical sign and a graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to design pictograms according the principles of well-designed pictogram; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Syllabus
  • Sign.
  • Logotype.
  • Typographic logotype.
  • Combination of a sign and a logotype.
  • Construction and codification of a sign.
  • Graphic corporate identity.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further Comments
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2011
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
MgA. Jana Malíková (lecturer)
doc. Mgr. Vítězslav Švalbach (lecturer)
Guaranteed by
doc. Mgr. Vítězslav Švalbach
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Timetable
Mon 10:00–11:50 C416, Thu 10:00–11:50 C416
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 36 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on a pictoral and typographical sign and a graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to design pictograms according the principles of well-designed pictogram; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Syllabus
  • Sign.
  • Logotype.
  • Typographic logotype.
  • Combination of a sign and a logotype.
  • Construction and codification of a sign.
  • Graphic corporate identity.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further Comments
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2010
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
doc. Mgr. Vítězslav Švalbach (lecturer)
Mgr. Lucie Wessely (lecturer)
Guaranteed by
doc. Mgr. Vítězslav Švalbach
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Timetable
Mon 10:00–11:50 C416, Thu 10:00–11:50 C416
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" presupposes creativity as well as respecting the nature of the subject including a manual work depending on the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 36 fields of study the course is directly associated with, display
Course objectives
This course is a follow-up of the course Graphic Design I. It focuses on a pictoral and typographical sign and a graphic manual. At the end of the course students: - will know how to design a symbol, logotype and their compbination; - will be able to design pictograms according the principles of well-designed pictogram; - will be able to apply pictograms and logotype to various media; - will understand the principles of graphical manual design; - will gain the practical experiences with various graphic tools.
Syllabus
  • Sign.
  • Logotype.
  • Typographic logotype.
  • Combination of a sign and a logotype.
  • Construction and codification of a sign.
  • Graphic corporate identity.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
Teaching methods
Work in studio: Assignment, consultation, working on the assignment (usage of graphic software), assignment completion. Students constult the assignment with teachers and take their remarks into account. Final digital presentation.
Assessment methods
Exam asessment based on digital presentation. Assignment results stored on prefered medium.
Language of instruction
Czech
Follow-Up Courses
Further Comments
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2009
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
Mgr. Lucie Wessely (lecturer)
Guaranteed by
doc. Mgr. Vítězslav Švalbach
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Timetable
Mon 10:00–11:50 C416, Thu 10:00–11:50 C416
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" pressupposes creativity as well as respecting the nature of the subject including a manual work depending to the set task. Prerequisite PV078
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 37 fields of study the course is directly associated with, display
Course objectives
This course followes the previous course Graphic Design I, it focuses on a pictoral and typographical sign and a graphic manual.
Syllabus
  • Sign.
  • Logotype.
  • Typographic logotype.
  • Combination of a sign and a logotype.
  • Construction and codification of a sign.
  • Graphic corporate identity.
Literature
  • 18th International Biennale of Graphic Design : poster, corporate identity, information and advertising graphics : Uměleckoprůmyslové muzeum, Pražákův palác, Místodržitelský palác, 24.6.-27.9. 1998 (Souběž.) : 18. mezinárodní bienále grafického designu :. info
  • 20th International Biennale of graphic design Brno 2002 : poster, corporate identity, information and advertising graphics : Brno capital of visual communication 2002 (Souběž.) : 20. mezinárodní bienále grafického designu Brno 2002 : plakát, firemní, inf. info
  • 22nd International Biennale of Graphic Design in Brno 2006 :poster/corporate identity/information and advertising graphics : 13.6.-15.10.2006. Brno: Moravská galerie v Brně, 2006, 220 s. ISBN 80-7027-150-7. info
  • SVOBODA, Václav. Corporate identity : učební text. 1. vyd. Zlín: Univerzita Tomáše Bati, 2004, 67 s. ISBN 8073181061. info
  • American corporate identity 2003. Edited by David E. Carter. New York: Harper Collins International, 2002, 320 s. ISBN 0060081252. info
  • Corporate identity 4 :an international compilation of corporate identity programs : ein internationale auswahlvon identitätsonzepten: panorama international des concepts d'identité institutionnelle. New York: Graphis, 2001, 249 s. ISBN 1-888001-70-4. info
  • The best in world trademarks :corporate identity : brand identity. Seoul .: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-2-9. info
  • The best in world trademarks :corporate identity : brand identity. Seoul: Millim Publishing Company, 2000, 295 s. ISBN 89-951198-1-0. info
Assessment methods
Working on projects in the studio, an independent work ( using computer graphic programes), finishing projects. The exam – evalution of the submited projects .
Language of instruction
Czech
Follow-Up Courses
Further Comments
Study Materials
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2008
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
doc. Mgr. Vítězslav Švalbach (lecturer)
Guaranteed by
doc. Mgr. Vítězslav Švalbach
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Timetable
Mon 10:00–11:50 C416, Thu 10:00–11:50 C416
Prerequisites
PV078 Graphical Design I &&SOUHLAS
Subject "Graphic Design" pressupposes creativity as well as respecting the nature of the subject including a manual work depending to the set task.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 37 fields of study the course is directly associated with, display
Course objectives (in Czech)
Předmět navazuje na předmět Grafický design I a zabývá se tvorbou obrazové a písmové značky a jejich aplikací (corporate identity).
Syllabus
  • Sign (pictures and publishing ones, trade-marks).
  • Logotype. Typographic logotype.
  • Combination of a sign and a logotype. Construction and codification of a sign.
  • Little company set (sign, letter paper, envelope, visiting-card, stamp, portfolio).
  • Graphic corporate identity (libertto, descriptions, realizations, typographic arrangement, presentation).
  • Corporate identity.
Literature
  • Sylaby přednášek
Assessment methods (in Czech)
Práce ve studiu. Zadání, konzultace, samostatná práce (zpracování v grafických programech), odevzdání projektů.Zkouška.
Language of instruction
Czech
Follow-Up Courses
Further Comments
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2007
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
doc. Mgr. Vítězslav Švalbach (lecturer)
Mgr. Lucie Wessely (lecturer)
Guaranteed by
doc. Mgr. Vítězslav Švalbach
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Timetable
Mon 8:00–9:50 C405, Mon 8:00–9:50 C416, Thu 8:00–9:50 C405
Prerequisites
! P083 Graphical Design II &&( P078 Graphical Design I || PV078 Graphical Design I )&&SOUHLAS
Subject "Graphic Design" pressupposes creativity as well as respecting the nature of the subject including a manual work depending to the set task.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 17 fields of study the course is directly associated with, display
Course objectives (in Czech)
Předmět navazuje na předmět Grafický design I a zabývá se tvorbou obrazové a písmové značky a jejich aplikací (corporate identity).
Syllabus
  • Sign (pictures and publishing ones, trade-marks).
  • Logotype. Typographic logotype.
  • Combination of a sign and a logotype. Construction and codification of a sign.
  • Little company set (sign, letter paper, envelope, visiting-card, stamp, portfolio).
  • Graphic corporate identity (libertto, descriptions, realizations, typographic arrangement, presentation).
  • Corporate identity.
Literature
  • Sylaby přednášek
Assessment methods (in Czech)
Práce ve studiu. Zadání, konzultace, samostatná práce (zpracování v grafických programech), odevzdání projektů.Zkouška.
Language of instruction
Czech
Follow-Up Courses
Further Comments
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2006
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
doc. Mgr. Vítězslav Švalbach (lecturer)
Guaranteed by
doc. Mgr. Vítězslav Švalbach
Department of Visual Computing – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Timetable
Mon 14:00–15:50 C416
Prerequisites
! P083 Graphical Design II &&( P078 Graphical Design I || PV078 Graphical Design I )&&SOUHLAS
Subject "Graphic Design" pressupposes creativity as well as respecting the nature of the subject including a manual work depending to the set task.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 17 fields of study the course is directly associated with, display
Course objectives (in Czech)
Předmět navazuje na předmět Grafický design I a zabývá se tvorbou obrazové a písmové značky a jejich aplikací (corporate identity).
Syllabus
  • Sign (pictures and publishing ones, trade-marks).
  • Logotype. Typographic logotype.
  • Combination of a sign and a logotype. Construction and codification of a sign.
  • Little company set (sign, letter paper, envelope, visiting-card, stamp, portfolio).
  • Graphic corporate identity (libertto, descriptions, realizations, typographic arrangement, presentation).
  • Corporate identity.
Literature
  • Sylaby přednášek
Assessment methods (in Czech)
Práce ve studiu. Zadání, konzultace, samostatná práce (zpracování v grafických programech), odevzdání projektů.Zkouška.
Language of instruction
Czech
Follow-Up Courses
Further Comments
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2005
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
doc. Mgr. Vítězslav Švalbach (lecturer)
Guaranteed by
doc. Mgr. Vítězslav Švalbach
Department of Machine Learning and Data Processing – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Timetable
Thu 10:00–11:50 C416
Prerequisites
! P083 Graphical Design II &&( P078 Graphical Design I || PV078 Graphical Design I )&&SOUHLAS
Subject "Graphic Design" pressupposes creativity as well as respecting the nature of the subject including a manual work depending to the set task.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 17 fields of study the course is directly associated with, display
Course objectives (in Czech)
Předmět navazuje na předmět Grafický design I a zabývá se tvorbou obrazové a písmové značky a jejich aplikací (corporate identity).
Syllabus
  • Sign (pictures and publishing ones, trade-marks).
  • Logotype. Typographic logotype.
  • Combination of a sign and a logotype. Construction and codification of a sign.
  • Little company set (sign, letter paper, envelope, visiting-card, stamp, portfolio).
  • Graphic corporate identity (libertto, descriptions, realizations, typographic arrangement, presentation).
  • Corporate identity.
Literature
  • Sylaby přednášek
Assessment methods (in Czech)
Práce ve studiu. Zadání, konzultace, samostatná práce (zpracování v grafických programech), odevzdání projektů.Zkouška.
Language of instruction
Czech
Follow-Up Courses
Further Comments
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2004
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
doc. Mgr. Vítězslav Švalbach (lecturer)
Guaranteed by
doc. Ing. Jan Staudek, CSc.
Department of Computer Systems and Communications – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Timetable
Thu 16:00–17:50 C416
Prerequisites
! P083 Graphical Design II &&( P078 Graphical Design I || PV078 Graphical Design I )&&SOUHLAS
Subject "Graphic Design" pressupposes creativity as well as respecting the nature of the subject including a manual work depending to the set task.
Course Enrolment Limitations
The course is offered to students of any study field.
Course objectives (in Czech)
Předmět navazuje na předmět Grafický design I a zabývá se tvorbou obrazové a písmové značky a jejich aplikací (corporate identity).
Syllabus
  • Sign (pictures and publishing ones, trade-marks).
  • Logotype. Typographic logotype.
  • Combination of a sign and a logotype. Construction and codification of a sign.
  • Little company set (sign, letter paper, envelope, visiting-card, stamp, portfolio).
  • Graphic corporate identity (libertto, descriptions, realizations, typographic arrangement, presentation).
  • Corporate identity.
Literature
  • Sylaby přednášek
Assessment methods (in Czech)
Práce ve studiu. Zadání, konzultace, samostatná práce (zpracování v grafických programech), odevzdání projektů.Zkouška.
Language of instruction
Czech
Follow-Up Courses
Further Comments
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2003, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.

PV083 Graphical Design II

Faculty of Informatics
Spring 2003
Extent and Intensity
1/1. 2 credit(s) (plus extra credits for completion). Recommended Type of Completion: zk (examination). Other types of completion: k (colloquium), z (credit).
Teacher(s)
doc. Mgr. Vítězslav Švalbach (lecturer)
Guaranteed by
doc. Ing. Jan Staudek, CSc.
Department of Computer Systems and Communications – Faculty of Informatics
Contact Person: doc. Mgr. Vítězslav Švalbach
Timetable
Thu 16:00–17:50 C416
Prerequisites
! P083 Graphical Design II
Subject "Graphic Design" pressupposes creativity as well as respecting the nature of the subject including a manual work depending to the set task.
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
there are 8 fields of study the course is directly associated with, display
Course objectives (in Czech)
Předmět navazuje na předmět Grafický design I a zabývá se tvorbou obrazové a písmové značky a jejich aplikací (corporate identity).
Syllabus
  • Sign (pictures and publishing ones, trade-marks).
  • Logotype. Typographic logotype.
  • Combination of a sign and a logotype. Construction and codification of a sign.
  • Little company set (sign, letter paper, envelope, visiting-card, stamp, portfolio).
  • Graphic corporate identity (libertto, descriptions, realizations, typographic arrangement, presentation).
  • Corporate identity.
Literature
  • Sylaby přednášek
Language of instruction
Czech
Further Comments
The course is taught annually.
Listed among pre-requisites of other courses
The course is also listed under the following terms Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019, Autumn 2019, Autumn 2020, Autumn 2021, Autumn 2022, Autumn 2023, Autumn 2024.
  • Enrolment Statistics (recent)