FC5312 Summary of functioning service providing area

Faculty of Education
Spring 2025
Extent and Intensity
1/2/0. 4 credit(s) (plus 1 credit for an exam). Recommended Type of Completion: k (colloquium). Other types of completion: zk (examination).
In-person direct teaching
Teacher(s)
Mgr. Ing. Peter Marinič, Ph.D. (lecturer)
Guaranteed by
Mgr. Ing. Peter Marinič, Ph.D.
Department of Physics, Chemistry and Vocational Education – Faculty of Education
Contact Person: Jana Jachymiáková
Supplier department: Department of Physics, Chemistry and Vocational Education – Faculty of Education
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.
fields of study / plans the course is directly associated with
there are 7 fields of study the course is directly associated with, display
Course objectives
The aim of the course is to provide students with clear information about the functioning of enterprises, with a focus on the specifics of service establishments. The issue of the functioning of the company is elaborated with regard to the students independently elaborated project in the form of a business plan. Therefore, the area of ​​small and medium-sized enterprises, their support, creation of a business plan and possibilities of financing a business idea, focusing on practical use of knowledge during the creation of an independent project, is approached. Furthermore, attention is paid to the analysis of the functioning of the company, especially through the analysis of the functions of the company, supplemented by issues of corporate financing, investment evaluation and comprehensive evaluation of the financial situation of the company.

Knowledge: theoretical background of business plan creation and related areas
Skills: practical application of theoretical approaches in creating your own business plan
Attitudes: positive attitude to entrepreneurship and entrepreneurship
Learning outcomes
At the end of the course students should be able to create a business plan for a selected business activity using knowledge of business economics, specifically on the basis of an overview of business functions and possibilities of company financing and evaluation of the company's financial situation.
Syllabus
  • 1) Basic concepts of enterprise and business economy.
  • 2) Services as an intangible product and their classification.
  • 3) Entrepreneurship and business support.
  • 4) Business plan.
  • 5) Primary business functions.
  • 6) Secondary business functions.
  • 7) Possibilities of company financing.
  • 8) Evaluation of investments in the company.
  • 9) Analysis of the internal environment of the company.
  • 10) Analysis of the external environment of the company.
  • 11) Formulation of company strategy.
  • 12) Business management and relationship between owner and management.
Literature
  • SRPOVÁ, Jitka. Podnikatelský plán a strategie. 1. vyd. Praha: Grada Publishing, 2011, 194 s. ISBN 9788024741031. URL info
  • SUCHÁNEK, Petr. Finanční management. Vyd. 1. Brno: Masarykova univerzita, 2007, 127 s. ISBN 9788021042773. info
  • BLAŽEK, Ladislav and Martin LANDA. Ekonomika a řízení podniku. 1. vyd. Brno: Masarykova univerzita, 2006, 96 s. ISBN 8021039604. info
Teaching methods
The course is designed in the form of lectures, discussions, thematically focused examples and independently elaborated project in the form of a business plan.
Assessment methods
The course is completed by a colloquium in the form of oral discussion over the written preparation.
Language of instruction
Czech
Further comments (probably available only in Czech)
The course is taught annually.
General note: Určeno pro zaměření - Obchod a služby.
Information on the extent and intensity of the course: 12 hodin.
The course is also listed under the following terms Spring 2023, Spring 2024.
  • Enrolment Statistics (Spring 2025, recent)
  • Permalink: https://is.muni.cz/course/ped/spring2025/FC5312