ZS1BK_LMKK Medial Culture

Faculty of Education
Spring 2010
Extent and Intensity
0/0/4. 1 credit(s). Type of Completion: z (credit).
Teacher(s)
doc. PhDr. David Kroča, Ph.D. (lecturer)
Guaranteed by
doc. PhDr. Milena Šubrtová, Ph.D.
Department of Czech Language and Literature – Faculty of Education
Contact Person: Nataša Vrbová
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
The course Media Culture is designed to contribute to the so-called media literacy of teachers at primary schools. Its aim is to arouse teachers interest in media studies. It tries to answer the basic question why to engage in media studies and how these studies can be beneficial. The subject deals with the way media work and explains how a media communication is created and how the media influence recipients life.
Syllabus
  • 1. Media studies: the basic concepts and bibliography concerning the subject.
  • 2. Media-impact.
  • 3. Media and entertainment. Reality show.
  • 4. Media and news.
  • 5. Media and marketing.
  • 6. Regulation and autoregulation of media.
Literature
  • MIČIENKA, Marek and Jan JIRÁK. Základy mediální výchovy. Praha: Portál, 2007. ISBN 978-80-7367-315-4. info
  • BURTON, G. and J. JIRÁK. Úvod do studia médií. Brno: Barrister & Principal, 2001. info
  • KROČA, David. Základy mediální výchovy. 1. vyd. Brno: Komenský, Pedagogická fakulta Masarykovy univerzity, 2008, s. 36. č. 5. ISSN 0323-0449. info
Teaching methods
The course takes form of a lecture in which examples of particular media will be shown (e.g. parts of films, TV commercials, TV news, computer games etc.)
Assessment methods
Type of completion: credit Credit requirements: seminar paper dealing with one of the asssigned topics or topics of students´own choice which has to meet adequate criteria and must be handed in by the deadline. A short research report of about 5 pages dealing with a topical question, e.g. Which programmes for children broadcast at weekends by the state run television can be counted among the best and why? Which programmes broadcast by the Czech radio can be recommended to the pupils with regard to your subjects? What does the particular journal you read look like regarding the genres it presents?
Language of instruction
Czech
Further comments (probably available only in Czech)
The course is taught annually.
Information on the extent and intensity of the course: 4 hodiny.
The course is also listed under the following terms Spring 2003, Spring 2004, Spring 2005, Spring 2006, Spring 2007, Spring 2008, Spring 2009, Spring 2011, Spring 2012, Spring 2013, Spring 2014, Spring 2015, Spring 2016, Spring 2017, Spring 2018, Spring 2019.
  • Enrolment Statistics (Spring 2010, recent)
  • Permalink: https://is.muni.cz/course/ped/spring2010/ZS1BK_LMKK