FF:FAV266 Movie Theatre Business - Course Information

FAV266 Movie Theatre Business

Extent and Intensity

0/0/6. 12 credit(s). Type of Completion: zk (examination).

Teacher(s)

PhDr. Jaromír Blažejovský, Ph.D. (seminar tutor)
Mgr. Ondřej Pavlík, Ph.D. (seminar tutor)
Radek Pernica, DiS. (seminar tutor)
prof. PhDr. Jiří Voráč, Ph.D. (seminar tutor)
Mgr. BcA. Miroslav Vlček, Ph.D. (seminar tutor)
Patrycja Astrid Twardowska (assistant)

Guaranteed by

prof. PhDr. Jiří Voráč, Ph.D.
Department of Film Studies and Audiovisual Culture – Faculty of Arts
Supplier department: Department of Film Studies and Audiovisual Culture – Faculty of Arts

Prerequisites (in Czech)

SOUHLAS

Course Enrolment Limitations

The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 7 student(s).
Current registration and enrolment status: enrolled: 0/7, only registered: 0/7, only registered with preference (fields directly associated with the programme): 0/7

fields of study / plans the course is directly associated with

there are 8 fields of study the course is directly associated with, display

Course objectives

The content of this practically oriented course is preparation, implementation and evaluation of team project of Student Cinema in the University Cinema Scala.
• The project Student cinema (usually) means a cycle of projections realized by participants of the course during the semester every week in the designated term as a special window in the normal program schedule and run of the cinema.
• The project is implemented in a team of 5-7 students, of which minimally a half must be from the parent field of study.
• The project team provides the project after dramaturgical, organizational, promotional and administrative points (technical services are ensured by the cinema theatre).

Learning outcomes

At the end of this course, students will be able to:
• create a program for a cinema theatre
• negotiate with filmmakers and distributors
• promote the program in media
• introduce films by short lectures, moderate discussions
• understand the economic aspects of movie theatre business.

Syllabus

• The course has three main phases, which correspond to these basic steps:
• 1. Preparation of the project , i.e. prepare a written project and build a team.
• 2. Implementation of the project , i.e. the implementation of screening series.
• 3. Evaluation/self-evaluatuion of the project, namely elaboration of a written final team reports on project implementation and defense of the project.
• The condition of admission to the course is to win the competition for the best project team, which should include:
• • The name of the project ( program cycle).
• • Specific programming plan, including so-called added values to performances. The added value is an inventive extension of the screening of a variety of means - a classic example introduction and discussion with guests, etc.
• • Project team on the number of 3-7 students : name, position, organization connectedness (at least half of the team must be composed of students from the parent domain).
• • Sources from which they obtained films.
• • Economic plan: balance sheet of the financial performance of planned actions (production costs , guests , the cost of projection rights, film transport, etc. ).
• • promotion plans.
• Preference will be projects that will extend the planned projection of the added values.
• Commercial aspect is not the first place, but it is expected that the project will have an audience.

Literature

required literature
• DANIELIS, Aleš. Česká filmová distribuce po roce 1989. Iluminace, 19, 2007, č. 1, s. 53-104. Vyd. Praha: Národní filmový archiv. ISSN 0862-397X.
• DANIELIS, Aleš. Svět filmu bez perforace. Hrozby a příležitosti digitální filmové distribuce. Iluminace, 25, 2013, č. 2, s. 89-101. Vyd. Praha: Národní filmových archiv. ISSN 0862-397X.
• DANIELIS, Aleš: Česká filmová distribuce 2007-2016. Desetiletí změny. Iluminace, 29, 2017, č. 2, s. 25-63.
• Iluminace, 21, 2009, č. 3, téma: Filmové představení v kině a mimo ně.

recommended literature
• Iluminace, 19, 2007, č. 1, téma: Současná česká kinematografie.
• Iluminace, 22, 2010, č. 4, téma: Film a sociologie.
• Iluminace, 25, 2013, č. 2, téma: Filmový marketing.
• Iluminace, 26, 2014, č. 1, téma: Filmové festivaly.
• Iluminace, 29, 2017, č. 2, téma: Současný český audiovizuální průmysl..
• DANIELIS, Aleš: Reflexe nabídky českých filmů v období znárodněné kinematografie. Iluminace, 23, 2010, č. 3, s. 29-59.

Teaching methods

Dramaturgy, organizational, promotional and operational experience in the cinema, preparation and implementation of the project team, teamwork, selection process and the final evaluation of the project.

Assessment methods

Selection and evaluation of projects will be decided by a committee composed of teachers and representatives of the Scala cinema.
• The commission decided at the beginning which of projects will be selected to implementation, and at the end evaluates its success.
• Selection round usually takes place only on the basis of written projects, but the Commission may invite the implementation team for negotiations.
• Final round evaluation takes the form of presentation of the project by the Project Team and debate with the commission.
• The measure of success will be to the value of cultural programming and method of administration (with regard to the so called values added) and spectator attendance and audience acclaim.
• The project is evaluated as a team, all team members therefore receive the same rating.

Language of instruction

Czech

Further Comments

Study Materials
The course can also be completed outside the examination period.
The course is taught each semester.
The course is taught: every week.

Teacher's information

http://www.phil.muni.cz/wufv/home/studentske-kino-scala

• Enrolment Statistics (Autumn 2018, recent)
  
• Permalink: https://is.muni.cz/course/phil/autumn2018/FAV266