ZUR551 Stylistics - argumentation vs. manipulation

Faculty of Social Studies
Spring 2011
Extent and Intensity
0/2. 6 credit(s). Type of Completion: z (credit).
Teacher(s)
PhDr. Jiřina Salaquardová (seminar tutor)
Guaranteed by
prof. PhDr. Jiří Pavelka, CSc.
Department of Media Studies and Journalism – Faculty of Social Studies
Contact Person: Ing. Bc. Pavlína Brabcová
Timetable
Thu 8:00–9:40 AVC
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 30 student(s).
Current registration and enrolment status: enrolled: 0/30, only registered: 0/30, only registered with preference (fields directly associated with the programme): 0/30
fields of study / plans the course is directly associated with
Course objectives
This stylistics workshop teaches students to identify the stylistic choices used to manipulative ends – especially when writing texts for the print media (sometimes for the electronic media as well). At the end of the seminar students will have a basic grounding in this field, i.e. the ability to define and competently classify the particular type of manipulation (false argumentation) involved on the basis of knowing the basic raft of arguments involved (rhetorical figures). Conditions for award of credit: active participation, successfully completing workshop exercises, passing final written test.
Syllabus
  • 1. Argument and serious argumentation. Set of exercises (press selection), analysis.
  • 2. Figures of argument, techniques of false argumentation.
  • 3. Arguments based on distortion of reality.
  • 4. Arguments that play on the emotions of the public.
  • 5. Analysis (press).
  • 6. Analysis (press).
  • 7. Implications (exercises), analysis.
  • 8. Presupposition (exercises) analysis.
  • 9. Components of persuasion – explanation, exercises, analysis.
  • 10. Analysis (press).
  • 11. Analysis (press).
  • 12. Analysis (press).
Literature
  • Media Relations není manipulace. Ekopress., 2004.
  • Věrčák, V., Girgašová J., Liškařopvá R.: Media Relations není manipulace. Ekopress., 2004.Studijní soubor textů z denního tisku – zpravodajství z procesů s Miladou Horákovou RP, Literární noviny, Lidové noviny, Neviditelný pes, Virtually, Blesk aj.;
  • Doporučená literaturaSousedík, P.: Logika pro studenty humanitních oborů. Druhé, rozšířené vydání. Szymanek, K. a kol.: Umění argumentace. Terminologický slovník. UP Olomouc, 2003. Kraus, J. Rétorika a řečová kultura. UK, nakladatelství Karolinum, 2004.
  • Kraus, J. Rétorika v evropské kultuře. Academia. 1998.Mc.Nair., B.: Sociologie žurnalistiky. Portál 2004.Vybíral, Z.: Psychologie lidské komunikace. Portál 2000. Just, V. Slovník floskulí. Academia, 2003.Batko, A.: Umění persvaze aneb jazyk ovlivňování a
Teaching methods
text analysis, discussion
Assessment methods
final written test
Language of instruction
Czech
Further Comments
The course is taught each semester.
The course is also listed under the following terms Spring 2007, Spring 2008, Spring 2009, Spring 2010, Spring 2012, Spring 2013, Spring 2014.
  • Enrolment Statistics (Spring 2011, recent)
  • Permalink: https://is.muni.cz/course/fss/spring2011/ZUR551