POL576 Crisis communication and crisis management in politics

Faculty of Social Studies
Spring 2016
Extent and Intensity
1/1. 4 credit(s). Type of Completion: z (credit).
Teacher(s)
Mgr. Otto Eibl, Ph.D. (lecturer)
Mgr. et Mgr. Tomáš Zdechovský (lecturer)
Guaranteed by
prof. PhDr. Stanislav Balík, Ph.D.
Department of Political Science – Faculty of Social Studies
Contact Person: Mgr. Lucie Pospíšilová
Supplier department: Department of Political Science – Faculty of Social Studies
Timetable
Fri 9:45–15:00 U41
Course Enrolment Limitations
The course is only offered to the students of the study fields the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives
At the end of the course students should be able to understand theories of crisis communication and to critically evaluate crisis communication case studies. The students should be able to utilize crisis communication strategies for detection, prevention and solution of a crisis situation. Students will learn how to create crisis communication plans and therefore will be able to transfer gained skills and knowledge to the context of the real world.
Syllabus
  • How to define crisis. How to prevent crisis situations. How to create a crisis communication plan. Case studies and their analysis.
Literature
    required literature
  • Dayton, Bruce (ed.) The Forum: Managing Crises in the Twenty-First Century. International Studies Review (2004) 6, 165–194
  • FEARN-BANKS, Kathleen. Crisis communications : a casebook approach. 4th ed. New York: Routledge, 2011, xi, 381. ISBN 9780415880589. info
    recommended literature
  • ZUZÁK, Roman. Krizové řízení podniku : (dokud ještě není v krizi). 1. vyd. Praha: Professional Publishing, 2004, 179 s. ISBN 8086419746. info
  • Managing communications in a crisis. Edited by Peter Ruff - Khalid Aziz. Burlington, Vt.: Gower, 2003, xii, 176 p. ISBN 0566082942. info
  • CAYWOOD, Clarke L. Public relations : řízená komunikace podniku s veřejností. Vyd. 1. Brno: Computer Press, 2003, xxxvii, 60. ISBN 8072268864. info
Teaching methods
lectures, class discussions, group projects
Assessment methods
Active attendance on seminars, 2 assigments (case study analysis) and final group presentation of planned crisis communication strategy
Language of instruction
Czech
Further comments (probably available only in Czech)
Study Materials
The course is taught annually.
The course is also listed under the following terms Spring 2013, Spring 2014, Spring 2015, Spring 2017, Spring 2018, Spring 2019.
  • Enrolment Statistics (Spring 2016, recent)
  • Permalink: https://is.muni.cz/course/fss/spring2016/POL576